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We are looking for passionate and driven professionals to join DataZymes, a next-generation analytics and data science company founded in 2016. At DataZymes, we focus on driving technology-led innovation and helping clients maximize the value of their data and analytics investments through cutting-edge platforms and consulting expertise. If you are excited about working on impactful solutions in the healthcare analytics space and want to be part of a high-performance, fast-growing team, we’d love to hear from you.
The B2B Marketing Specialist willbe responsible for planning and executing DataZymes' commercial marketingactivities across campaigns, content, digital channels, and events. The rolerequires a balance of strategic thinking and hands-on execution, and will workclosely with subject matter experts, account managers, and senior leadership totranslate business priorities into marketing output.
Campaigns
•    Plan and execute B2Bmarketing campaigns across email, LinkedIn, and digital channels, targetingboth existing accounts and prospective clients
•    Develop and manage outreachsequences for new-logo prospecting and re-engagement of lapsed contacts
•    Build and maintainaccount-based marketing (ABM) campaigns targeted at specific stakeholderfunctions within priority accounts
•    Monitor campaignperformance metrics, draw insights, and recommend adjustments to improveresults
Social Media & Content
•    Manage the company LinkedInpage - content planning, post scheduling, carousel production, and performancereporting
•    Coordinate with internalteams to develop blog posts, case studies, capability materials, and thoughtleadership content
•    Maintain a structuredcontent calendar and ensure consistent publishing cadence across all channels
•    Produce campaign graphicsand social assets liaising with the design resource
CRM & Pipeline Support
•    Maintain CRM data hygiene -contact records, pipeline stages, and activity logging
•    Build and manage targetcontact lists for outreach campaigns, using prospecting tools and LinkedIn
•    Track engagement signalsacross campaigns and provide Account Leads with regular reports on activeprospects
Events & Industry Presence
•    Support in the planning forfocused events.
•    Manage pre-event andpost-event marketing activities, including promotional content and follow-upcampaigns
•    Support the coordination ofwebinars, partner blog contributions, and other visibility-building activities
Analytics & Reporting
•    Track and report onmarketing KPIs - campaign performance, content output, social growth, andpipeline contribution and report to senior leadership
•    Research on currentaccounts and target accounts and share updates with team to align on contentfor reach outs.
Requirements
Required | Preferred |
•    6+ years of B2B marketing experience with direct campaign execution responsibility •    Proven experience managing email marketing campaigns end-to-end •    LinkedIn company page ownership - content, scheduling, analytics •    Proficiency in Canva for graphic and social asset production •    CRM experience: Pipedrive, HubSpot, Salesforce, or equivalent •    Strong written communication - email, social, and long-form copy •    Organised, self-directed, and comfortable managing multiple priorities •    Proficiency with use of AI to generate strong relevant content, planning and execution | •    Background in technology, analytics, SaaS, or consulting marketing •    Experience with account-based marketing (ABM) methodology •    Familiarity with contact prospecting tools •    Basic SEO knowledge •    Exposure to the pharma or life sciences sector |
Education: Bachelor's or Master'sdegree in Marketing, Business, Communications, or a related field. Engineeringgraduates with relevant experience may also apply. Professional certificationsin digital marketing or CRM platforms are advantageous.
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