Director, Business Intelligence and Data Strategy, Boston Bruins and TD Garden

Delaware North Boston Holdings is seeking a Director of Business Intelligence & Data Strategy to lead the vision, strategy, and execution of our data and analytics function at TD Garden in Boston, Massachusetts. In this high impact leadership role, you will oversee teams across Business Intelligence, Data Engineering, CRM, and Data Strategy, transforming data into actionable insights that drive revenue growth, fan engagement, operational excellence, and digital innovation. You will partner closely with senior leaders across Ticketing, Premium, Partnerships, Marketing, Digital, Finance, and Operations to build a data-driven culture and shape the future of how TD Garden leverages technology and analytics to grow its business.

At Delaware North, we care about our team members' personal and professional journeys. These are just some of the benefits we offer: 

• Medical, dental, and vision insurance
• 401(k) with up to 4% company match 
• Annual performance bonus based on level, as well as individual, company, and location performance
• Paid vacation days and holidays
• Paid parental bonding leave
• Tuition and/or professional certification reimbursement
• Generous friends-and-family discounts at many of our hotels and resorts

Delaware North purchased the historic Boston Garden in 1975 and later constructed its successor, TD Garden, and neighboring The Hub on Causeway, both of which we continue to own and operate. As New England’s largest sports and entertainment arena, TD Garden is the home of the storied NHL’s Boston Bruins and NBA’s Boston Celtics franchises and hosts over 200 events annually with over 3.5 million visitors.

• Lead, mentor, and develop two Senior Managers and their teams across the Business Intelligence and Data Strategy & Integrations verticals, establishing clear goals, priorities, and professional development plans
• Translate the enterprise-wide data and digital transformation vision into actionable departmental roadmaps, OKRs, and execution plans
• Set and enforce standards for quality, rigor, and consistency across all analytical outputs, data products, and technical deliverables
• Serve as the department’s primary escalation point and decision-maker for cross-functional issues, resource conflicts, and stakeholder concerns
• Oversee the creation and optimization of dashboards, KPI frameworks, pricing models, and analytical tools that empower Ticketing, Premium, Partnerships, and other revenue-driving departments
• Ensure the BI team delivers digestible, defensible, and actionable reporting that informs executive decision-making on a daily, monthly, and seasonal cadence
• Guide the development of real-time pricing recommendations, revenue forecasting models, and inventory management strategies for key products (tickets, partnership assets, parking, etc.)
• Oversee the management, optimization, and integration of core platforms including Salesforce (Sales Cloud, Service Cloud, Marketing Cloud), data warehouse (KORE / equivalent), ticketing systems, and all associated ETL pipelines
• Lead the roadmap for AI/ML capabilities including predictive modeling, personalization, churn prediction, and generative AI applications to unlock business value
• Partner with Ticketing, Premium, Partnerships, Marketing, Digital, and Guest Relations to embed data-driven workflows across the full customer lifecycle
• Coordinate with Delaware North corporate IT and enterprise data teams to ensure alignment on infrastructure, security, and governance standards

• Bachelor’s degree required in Business, Economics, Information Systems, Computer Science, or related analytical field; Master’s degree or MBA strongly preferred
• 8 – 10 years of progressive experience in data analytics, business intelligence, data strategy, or related functions, with at least 3–4 years in a people management role overseeing multiple teams or verticals
• Experience in the sports, entertainment, or live events industry strongly preferred
• Experience with CRM platforms (Salesforce ecosystem strongly preferred), marketing automation tools, ticketing systems (e.g., Ticketmaster Archtics), and data integration technologies
• Familiarity with data warehouse platforms (e.g., KORE, Snowflake), ETL/ELT pipelines, and modern cloud data ecosystems
• Experience with analytics and visualization tools (e.g., Tableau, Power BI) and proficiency in SQL; experience with Python, R, or similar is a plus
• Experience applying or overseeing advanced initiatives (predictive modeling, personalization, dynamic segmentation) in a business context
• Proven ability to translate complex technical concepts into clear, compelling business terms for executive and non-technical audiences
• Strong stakeholder management skills with demonstrated success partnering across revenue, sales, marketing, operations, and technology teams
• Experience with data governance, privacy compliance (GDPR/CCPA), and building scalable data practices
• Excellent written and verbal communication skills; comfort presenting to senior leadership and C-suite stakeholders
• Highly organized, resourceful, and disciplined, with strong emotional intelligence and the ability to operate effectively in a fast-paced, high-visibility environment
• Comfort managing sensitive and confidential business information with discretion
• Willingness to work periodic evenings and weekends tied to home games and major events, and support infrequent domestic travel