Primary Objective of Position: The primary objective of the Product Planner position is to provide product definition and direction to facilitate the efficient and successful development, production and marketing of the assigned Winnebago motorhome series.

Key Areas of Responsibility

Utilize Winnebago’s NPD process to lead front end efforts to develop successful features and floorplans meet revenue and profit objectives
Lead new product mockup and floorplan development
Lead iterative design sprints
Identify unmet needs of our customers through voice of the customer research using industry best practices
Propose new product ideas and designs to the product manager based on sound VOC research
Assist product manager for product lifecycle management of assigned products
Create and maintain accurate and complete product plans for assigned products
Develop an expert level of understanding of our owners, their usage patterns, and sub cultures of the assigned product class
Use User Experience (UX) design principles and iterative prototyping best practices to drive innovation
Validate designs through internal and external user experience, VOC, and testing
Provide regular updates, and recommendations for Multigenerational Product Plan (MGPP)
Efficient and accurate analysis, forecasting and reporting for assigned industry segments
Participate in warranty and cost reduction teams for assigned products
Develop expert product knowledge of competition and market conditions
Assist sales and training team with competitive comparisons, product training materials and product training and sales support at RV shows
Provide product information for marketing, retail inquiries and to assist owner relations
Other responsibilities may be assigned based on business need

Knowledge & Skills

Required

Industrial Design, Engineering, or similar product development education or experience
Ability to work in a collaborative environment
Excellent Communication skills
Strong work ethic and time management skills

Desired

UX design training and experience (e.g. model making for rapid visualization, sketching, customer interviews etc.)
Product management training or experience
Design software experience- especially Siemens NX and Team Center
AI in product development including design iteration
Desire to use RV’s to gain firsthand experience
Functional understanding of RV systems and usage (electricity, water, etc.)
Proficiency in Microsoft Office, WGO mainframe, D365, and Power BI

Travel

Moderate travel in United States via recreational vehicle and traditional means

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