Area Sales Manager

Responsibilities:

• Sales
  
• Ensure Region attain monthly sales targets (Level 3).
  
• Ensure outlets attain monthly sales targets (Level 3).
  
• Ensure outlets attain daily sales targets.
  
• Coordinate with Store Manager on Store day-to-day operations.
  
• Product and Process knowledge.
  
• Staffing
  
• Maintain adequate staffing for operational outlets.
  
• Hiring of sales team for new outlets.
  
• Monitoring and evaluation of sales team.
  
• Inventory
  
• Ensure that the store maintain adequate stock requirements.
  
• Ensure the system stock and physical stock at the store are the same.
  
• Process Adherence
  
• Evaluate adherence to SOP of sales team
  
• Ensure adherence to Store etiquette and at store timing.
  
• Ensure compliance to all company policy
  
• Customer Service
  
• Manage and resolve escalations effectively.
  
• Ensuring high level of customer satisfaction. 
  
• Stakeholder Management
  
• Manage relationships with mall team.
  
• Manage relationships HO team.
  
• Manage relationships with sales team.
  
• Report all mall team stakeholder engagement in Sales and Marketing App.
  
• Marketing
  
• Manage and implement sales & marketing strategies.
  
• Support store managers in Sales strategy execution.
  
• Provide inputs for growing brand recall.
  
• Report all Competitor data in Market Insights. (By 5^th of every month).
  
• Cross branding and promotion.
  
• Plan and execute promotional activities at outlet.
  
• Business Development
  
• Identify pipeline of potential outlets.
  
• PIP
  
• Management of employee in PIP
  

Requirements

Key Task:

·       Sales

·       Submissionof monthly visit plan (By 5^th of every month)

·       Submissionof Weekly field visit plan (Before Friday)

·       Monitoringstore cleanliness and staff grooming.

·       BillReopen and Discount Approval.

·       Inventory

·       BottleStock Audit: Once in 2 weeks

·       PackageFull Stock Audit: Once in a month.

·       PerfumeStock Audit: Once in 2 weeks.

·       ForAirport ASM : All audits Once in a month.

·       Process Adherence

·       StoreEvaluation - Once every month for all stores.

·       Training and Evaluation

·       EmployeeEvaluation: Once every quarter for all Perfume Consultants.

·       EmployeeEvaluation: Once every month for all Store Managers and Floating Staff.

·       EmployeeEvaluation: For every trainee before onboarding.

·       Coordinate for Execution of trainings initiated from Training department.

·       Marketing

o   Identify potential marketing activities every month.

o   All marketing plan needs tobe reported in the Sales and Marketing app. 

·       Compliance

o   Monitor store camera – Daily

o   Monitor staff uniform –Daily

o   Execution of disciplinarymeasures for sales team.

·       Operation

o   Monitoring of stock auditand store cash.

o   Co-ordinate with BD team forstore maintenance.

Benefits