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Junior Marketing Executive (BTL Marketing)

Saburi Ply
Posted a month ago, valid for 8 days
Location

Kolkata Metropolitan Area, WB

Salary

$18,000 - $25,000 per month

Contract type

Full Time

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Sonic Summary

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  • Saburi Ply is seeking a creative and energetic Marketing Executive to support their Below-The-Line (BTL) marketing initiatives at their Head Office in Chinar Park, Kolkata.
  • The position offers a salary range of ₹18,000 – ₹25,000 per month.
  • Candidates should have 6 months to 2 years of experience in BTL marketing and brand promotion.
  • Key responsibilities include planning dealer meets, coordinating events, and monitoring campaign effectiveness.
  • A graduate in Marketing or Business Administration with good communication skills and a creative mindset is preferred for this role.


Position: Marketing Executive (BTL Marketing)
Location: Head Office – Chinar Park, Kolkata
Salary: ₹18,000 – ₹25,000 per month
Experience: 6 Months – 2 Years


About the Role

Saburi Ply is looking for a creative and energetic Marketing Executive to support our marketing initiatives across  Below-The-Line (BTL) channels. The ideal candidate should be passionate about branding, promotions, with the ability to execute campaigns that strengthen the company's market presence.

Key Responsibilities

BTL Marketing

  • Plan and execute dealer meets, exhibitions, promotional events, and branding activities.
  • Coordinate with vendors for printing, merchandising, branding materials, and event setup.
  • Ensure timely execution of in-store branding, promotional campaigns, and activation programs.
  • Monitor campaign effectiveness and prepare post-event reports.
  • Coordinate with the sales team for marketing support across different regions.


Requirements

Required Skills

  • Basic knowledge of Digital Marketing concepts.
  • Experienced in BTL marketing activities and event coordination.
  • Good communication and coordination skills.
  • Creative mindset with attention to detail.
  • Ability to manage multiple assignments within deadlines.

Eligibility

  • Graduate in Marketing, Business Administration, or any relevant discipline.
  • 6 months to 2 years of experience in BTL Marketing &  Brand Promotion.
  • Fresh ideas and willingness to learn are highly valued.





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