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Vice President & General Manager

Nexstar Media Group, Inc.
Posted 5 months ago, valid for 12 days
Location

Lansing, MI 48901, US

Salary

Competitive

Contract type

Full Time

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Sonic Summary

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  • Nexstar Media, Inc. is seeking an experienced Vice President/General Manager for its media properties in Lansing, Michigan, with a minimum of five years of broadcast management experience required.
  • The successful candidate will oversee WLNS (CBS) and manage operational agreements with Mission Broadcasting for WLAJ (ABC/CW), along with all digital and social media assets.
  • Ideal applicants should have a strong background in sales-driven organizations, advanced digital ad solutions, and creating locally originated content across multiple platforms.
  • The position requires a leader with strategic vision, community involvement, and the ability to foster teamwork and collaboration among station departments.
  • While the job listing does not specify a salary, it emphasizes the importance of engaging with local community leaders and developing long-term relationships with key clients.

Nexstar Media, Inc., America’s largest local broadcasting company, is seeking an experienced television professional to serve as Vice President/General Manager to oversee its media properties in Lansing, Michigan (DMA #113). The Vice President/General Manager will have full oversight over Nexstar’s operations of WLNS (CBS) and will oversee its operational agreements with Mission Broadcasting providing services to WLAJ (ABC/CW), as well as www.wlns.com and all other digital, mobile, and social media assets for the stations.

 

The ideal candidate for this role will leverage their proven skill sets and extensive experience in leading broadcast operational teams within sales-driven organizations, including a strong understanding of advanced digital ad solutions, and new business development. Additionally, they will possess a strong background in creating locally originated content for multiple platforms (OTT, linear, web, social), driving audience engagement, and increasing our overall reach. A demonstrated ability to promote a collaborative culture within all station departments is essential, ensuring operational efficiencies and continued growth. Experience in managing a duopoly station is preferred.

 

Ideal candidates will have a minimum of five years of broadcast management experience at a commercial broadcast television station with accompanying digital assets. The right fit for this position will be a seasoned and knowledgeable professional who is a driven advocate of local broadcasting and digital service to the community in which they have previously served. This position requires a leader with exemplary strategic vision, focused execution, and a verified understanding of local outreach and thoughtful community involvement. In addition to having a proven track record of managing high-performing sales, and news teams, the successful candidate must be effective in collaborating with department heads, staff members and promoting teamwork within all areas of station operations. The ability to engage local community leaders and develop long-term relationships with key station clients is essential.

 

Lansing, Michigan is a vibrant capital city that offers an excellent quality of life with a reasonable cost of living. Home to Michigan State University, Lansing benefits from a dynamic economy driven by education, healthcare, and technology, creating diverse career opportunities and fostering innovation. Residents enjoy family-friendly neighborhoods, top-rated schools, and abundant parks and trails for outdoor recreation. The city also boasts cultural attractions, a thriving arts scene, and short commutes, all while maintaining affordable housing. Centrally located in Michigan, Lansing provides convenient access to major destinations, making it an ideal place to live, work, and raise a family.

 

If you are interested in joining the executive ranks of the Nexstar Media Inc, and making an impact in Lansing, Michigan, you are encouraged to apply online at www.nexstar.tv/careers/

 

About Nexstar Media Group, Inc.

 

Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports, and entertainment content across its television and digital platforms.  For more information, please visit nexstar.tv.

 

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By applying, a Nexstar Media Group, Inc. account will be created for you. Nexstar Media Group, Inc.'s Privacy Policy and Terms & Conditions will apply.

SonicJobs' Terms & Conditions and Privacy Policy also apply.