Digital Media Coordinator

Job Details: Job Location: 5501 Shallowford Road - Lewisville, NC, Position Type: Full Time, Education Level: 4 Year Degree, Salary Range: Undisclosed, Job Category: Marketing, Digital Media CoordinatorPosition SummaryThe Digital Media Coordinator supports the school’s marketing, communications, and publications efforts by helping maintain a strong, consistent, and engaging presence across digital platforms. Reporting to the Director of Marketing & Brand Strategy, this position works  to manage website content, support social media, capture campus stories, and assist with school publications.This is an ideal opportunity for an early-career communications professional who is creative, organized, collaborative, and excited to tell the story of an independent school community. This is a 12-month, full-time, non-exempt position.Primary ResponsibilitiesWebsite Management Maintain and update content across the school website, including text, photos, calendars, announcements, forms, and links. Review the website regularly to ensure information is accurate, current, accessible, and consistent with the school’s brand. Coordinate with school departments to collect and publish timely website updates. Create and update landing pages, news stories, event pages, and website pop-ups. Monitor website performance and assist with basic analytics and reporting. Identify broken links, outdated content, and opportunities to improve navigation and the user experience.Social Media Management Assist with the daily management of the school’s social media platforms. Create, schedule, and publish engaging posts that reflect the school’s mission, values, programs, and community. Capture photos and short-form video content at school events, in classrooms, and around campus. Develop content for recurring social media features, campaigns, and school announcements. Monitor comments, messages, tags, and community engagement, escalating questions when appropriate. Maintain a social media content calendar and help ensure consistent coverage across divisions and departments. Track performance and prepare basic social media analytics reports. Stay informed about platform updates, trends, and best practices.Content Creation and Brand Support Write and edit short-form content for social media, the website, email communications, and digital displays. Create simple, on-brand graphics using Canva or similar design platforms. Organize and maintain the school’s digital photo, video, and graphic libraries. Help ensure consistent use of the school’s logos, colors, fonts, voice, and visual identity. Assist with photography and video needs, including coordinating with outside vendors when needed. Support storytelling that highlights students, faculty, alumni, athletics, the arts, and campus life.Publications Support Support the Director of Communications with the development of school magazines, newsletters, programs, yearbooks, and other print or digital publications. Gather stories, photographs, captions, statistics, and other content from across the school. Assist with proofreading, fact-checking, photo identification, and content organization. Help manage publication timelines, content submissions, approvals, and production details. Coordinate with faculty, staff, students, alumni, and outside vendors to collect needed materials.General Communications Support Assist the Director of Marketing & Brand Strategy with campaigns, events, advertising, email communications, and other departmental priorities. Help maintain marketing and communications calendars, project trackers, and content request systems. Provide communications coverage for school events, including occasional evening or weekend activities. Collaborate with faculty, staff, students, families, Athletics, Alumni, Admissions, and other departments. Perform other related duties that support the school’s marketing, communications, and publications goals.Qualifications: Qualifications Bachelor’s degree in communications, marketing, journalism, digital media, public relations, graphic design, or a related field. One to three years of relevant experience, including internships, student employment, freelance work, or professional experience. Strong writing, editing, proofreading, and interpersonal communication skills. Experience managing social media platforms for an organization, school, business, or brand. Familiarity with website content management systems. Experience with Canva and basic photo or video editing tools. Strong organizational skills and the ability to manage multiple assignments and deadlines. Careful attention to detail and commitment to accuracy. Ability to work collaboratively while also managing independent responsibilities. Willingness to learn new platforms, tools, and communications practices. Experience in a school, nonprofit, or mission-driven organization is preferred but not required.Preferred Skills Photography and short-form video creation. Basic graphic design and layout skills. Familiarity with email marketing platforms, social media scheduling tools, and analytics. Understanding of accessibility and digital content best practices. Experience with Adobe Creative Cloud is a plus.Essential Functions Regularly required to walk, including across uneven ground, talk, hear, reach with hands and arms, and occasionally lift and/or move up to 15 pounds Must be able to sit and stand on the floor throughout the day, and bend, kneel, or squat. Must be able to operate a computer and have basic knowledge of Google Workspace. Must be able to access and navigate all areas of the school and other facilities as needed Must be able to utilize oral and written communication skills effectively