Job Summary:
The Marketing & Communications Specialist supports Southern Eagle Sales & Service's marketing, communications, public relations, digital advertising, and community engagement efforts. This position will help tell the Southern Eagle story, strengthen the company's digital presence, promote company brands and initiatives, and increase engagement with customers, employees, community partners, and consumers.
The ideal candidate is an early-career marketing or communications professional who is creative, digitally savvy, highly organized, and able to manage projects from concept through execution. This role combines hands-on content creation and digital marketing with responsibility for coordinating major internal events, such as the annual awards banquet and crawfish boil.
Essential Duties:
- Create, schedule, and publish engaging content across Facebook, Instagram, LinkedIn, and other relevant digital channels.
- Develop short-form video, photography, graphics, captions, and campaign content that highlight company brands, employees, customers, events, and community involvement.
- Monitor engagement, comments, and messages, while maintaining a consistent brand identity.
- Create marketing materials, flyers, advertisements, presentations, and internal communications.
- Capture and organize photos and video at company and community activities for marketing, and communications.
- Assist with media communications, sponsorship announcements, and stories that highlight community partnerships, charitable activities, employee achievements, and company milestones.
- Coordinate with brewery and supplier partners to ensure materials follow applicable brand standards and organize digital assets, templates, logos, photography, and video.
- Build professional relationships with community organizations, event partners, customers, and vendors.
- Lead the planning, coordination, and execution of internal company events, such as the annual awards banquet, crawfish boil, employee recognition events, holiday activities, and other company-sponsored functions.
- Assist with events from concept through completion, including themes, vendors, catering, entertainment, décor, invitations, communications, awards, presentations, and event-day coordination.
- Partner with leadership on event programs, service awards, employee recognition, etc.
- Complete event lookbacks, including vendor performance, budget, and ideas for future improvements.
- Support festivals, concerts, sporting events, community events, customer promotions, product launches, and sponsorship activations.
- Promote events before, during, and after completion through social media and digital content; attend activities to capture photography and video.
- Maintain marketing calendars, content schedules, project timelines, on-premise activations and vendor records.
Required Skills/Abilities:
- Strong working knowledge of social media platforms and how organizations use them for marketing, advertising, and engagement.
- Ability to create engaging written, visual, photo, and video content with strong attention to brand consistency and detail.
- Excellent writing, editing, proofreading, verbal communication, organization, and time-management skills.
- Ability to work independently, contribute ideas, accept feedback, and collaborate effectively across departments.
Education and Experience:
- Bachelor's degree in Marketing, Communications, or a related field preferred.
- Approximately 0–3 years of relevant experience; recent graduates with strong internship, college organization, freelance, or portfolio experience are encouraged to apply.
- Experience with Canva or similar product, social media scheduling tools, photography, or video editing is preferred.
- Beverage industry experience is a plus.
All offers of employment are made contingent upon successful completion of drug test, background check, and physical. This job description is intended to be an accurate reflection of the duties and requirements of the role. However, management reserves the right to revise the job or require additional/different tasks to be performed, especially when circumstances deem necessary (e.g., emergencies, shortages in staffing, changes in workload, rush jobs, or technological developments) to meet operational requirements and ensure customer satisfaction. Southern Eagle is an equal opportunity employer.
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