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Director, Integrated Media Planning - B2B

Adelphi Group
Posted 2 months ago, valid for 9 days
Location

New York, NY, US

Salary

$90,000 - $215,000 per year

Contract type

Full Time

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Sonic Summary

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  • The Director, Integrated Media Planning at OMD will oversee integrated planning for a leading global B2B brand focused on AI innovation.
  • Candidates should possess 10+ years of integrated media planning experience and a strong background in B2B environments.
  • This role involves leading multi-million-dollar campaigns and requires expertise in audience strategy and media partnerships.
  • The salary range for this position is between $90,000 and $215,000, depending on experience and qualifications.
  • The ideal candidate will demonstrate proven leadership abilities and a commitment to fostering an inclusive team environment.

Agency:

Omd

Job Function:

Media

Job Subfunction:

Media Planning and Buying



Job Description:

The Director, Integrated Media Planning is one of the most exciting and impactful roles within our organization. This leader will oversee integrated planning for a top 20 global B2B brand at the forefront of AI innovation, driving what's next in the category. Leading multi-million-dollar, full-funnel campaigns in partnership with OMD and global client teams, the Director brings the agency's vision to life through strategic thinking, thought leadership, and breakthrough ideas. With a passion for emerging technology, media, and culture, they develop integrated solutions across social, content, data, mobile, and other evolving channels to create meaningful brand connections and drive business results. As a key leader, the Director helps keep OMD ahead of client expectations and the competitive landscape.

Collaborative Partnership – embraces and drives the oneOMD approach by building partnerships with others on behalf of our clients.
Creative Thinking – takes a brand, an objective and a platform and thinks of innovative ways to bring them together.
Hunger for Innovation – our clients want and have access to truly never-been-done-before opportunities. Helps determine the right ones and brings them to life in impactful ways.
Relationship Building – practices the ability to be personal, understanding and a desire to do what’s best for the team and the client. Fully engaged and present with clients.
Inspiring Leadership – challenges a team to solve clients challenges in unique ways. Inspires others to try new approaches and serves as a role model to the team.
Qualifications
Graduate of a four-year college or university
10+ years of integrated media planning experience
B2B experience
Audience strategist
Content and media partnership expertise
Track record of handling big client ambitions
Ability to create and execute a holistic channel approach to planning
Experience collaborating with media owners, agency business units and creative agency partners
Proven leadership ability and experience managing a team; a strong desire and ability to grow and develop talent
Advanced knowledge of media fundamentals and an ability to educate at all levels

#LI-NR1

$150,000 - $160,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.


Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.


Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice


For US Job Seekers:


It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.




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