Job Title: Media Specialist
Department: Information Technology
Reports To: IT Director
FLSA Status: Exempt
Salary Range: $22,000 – $25,000 Per Annum
Location: City Hall Municipal Complex
Job Type: Part-Time ;must be available to work alternating weekends, occasional evenings, and special events as needed. Seeking two creative and motivated part-time Social Media Specialists to assist with developing engaging digital content and promoting City programs, events, services, and community initiatives across multiple social media platforms.
Position Summary:
The City of Opa-locka’s Media Specialist will be responsible for capturing, creating, editing, and publishing high-quality digital content that highlights City activities and effectively communicates with residents and the broader community.
Key Responsibilities
• Create engaging social media posts, graphics, photographs, and short-form videos.
• Develop and publish content for Instagram, Facebook, X , and YouTube.
• Attend City meetings, community events, ceremonies, programs, and other activities to capture photos and video.
• Create short-form video content suitable for social media, including reels, highlights, announcements, and promotional videos.
• Edit photographs, videos, graphics, and other digital media for publication.
• Assist with maintaining a consistent, professional, and engaging City presence across social media platforms.
• Work collaboratively with City departments to identify upcoming programs, events, accomplishments, and information suitable for social media.
• Assist with live or timely social media coverage of special events when required.
• Organize and maintain digital photographs, video footage, and other media assets.
• Perform other media and communications-related duties as assigned.
Required Skills & Technical Experience
Applicants should have experience with or demonstrate proficiency in:
• DSLR or mirrorless cameras for photography and video production.
• Photography composition, lighting, and basic audio/video production.
• Creating and editing short-form social media videos.
• Green screen/chroma key production techniques.
• Adobe Creative Cloud, particularly applications used for photo, graphic, and video editing such as Photoshop, Lightroom, Premiere Pro, or similar software.
• Social media content creation and publishing.
• Instagram, Facebook, X, and YouTube.
• Creating professional graphics, captions, photographs, and video content appropriate for a public-sector organization.
Education & Experience
Candidates should meet one or more of the following qualifications:
• Professional experience working in social media, digital media, photography, videography, communications, marketing, or a related field; or
• College coursework or a degree in Media Arts, Digital Media, Communications, Marketing, Journalism, Graphic Design, Film/Video Production, or a related field, combined with demonstrated social media or content-creation experience.
Equivalent combinations of relevant education, training, professional experience, internships, freelance work, or a strong portfolio may also be considered.
Preferred Qualifications
• Experience photographing or recording live events.
• Experience producing social media reels, promotional videos, interviews, and event recaps.
• Strong written communication and proofreading skills.
• Ability to identify compelling stories, photographs, and moments suitable for social media.
• Ability to work independently while meeting deadlines.
• Familiarity with social media analytics, scheduling tools, and content calendars is a plus.
Portfolio Requirement
Applicants are strongly encouraged to provide a portfolio or examples of previous work, including social media content, photography, graphics, and/or video projects.
Work Schedule & Availability
This position requires flexibility. Candidates must be available to:
• Work an assigned part-time schedule.
• Alternate weekend coverage with the other Social Media Specialist.
• Work occasional late evenings for City meetings, community events, ceremonies, and special programs.
• Travel to various City facilities and event locations as required.
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