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Influencer Executive

Mirabelle Korea
Posted a month ago, valid for 11 days
Location

Singānallūr, Coimbatore, Tamil Nadu

Salary

Competitive

Contract type

Full Time

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Sonic Summary

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  • We are seeking an Influencer Sourcing Executive to join our Influencer Marketing team with a focus on various product categories including skincare and personal care.
  • The role involves identifying, evaluating, and onboarding influencers while negotiating collaborations that align with brand objectives.
  • Candidates should have 1-3 years of experience in influencer marketing or talent sourcing, along with strong negotiation and communication skills.
  • A good understanding of social media platforms like Instagram and YouTube, as well as influencer metrics, is essential for this position.
  • The salary for this role is competitive, reflecting the candidate's experience and skills in the influencer marketing space.
ABOUT THE ROLE

We are looking for a Influencer Sourcing Executive to join our Influencer Marketing team. The primary responsibility
of this role is to identify, evaluate, and onboard the right influencers for our marketing campaigns across multiple
product categories, including skincare, haircare, baby care, and personal care. The ideal candidate should possess
strong negotiation skills, understand the influencer ecosystem, and be able to secure high-quality collaborations
within budget


KEY RESPONSIBILITIES
  • Source and identify relevant nano, micro, macro, and celebrity influencers across Instagram, YouTube, and
  • other social media platforms.
  • Research influencer profiles based on brand alignment, audience demographics, engagement, content quality,
  • and campaign objectives.
  • Build a strong pipeline of influencers across skincare, haircare, baby care, personal care, and other product
  • categories.
  • Reach out to influencers, talent managers, and agencies to initiate collaboration opportunities.
  • Negotiate commercials, deliverables, usage rights, timelines, and campaign terms to achieve the best value for
  • the brand.
  • Track influencer sourcing progress and provide weekly reports on outreach, negotiations, and confirmed
  • collaborations.


Requirements

REQUIRED SKILLS  
  • 1–3 years of experience in influencer marketing, creator partnerships, or talent sourcing.
  • Strong negotiation and communication skills.
  • Good understanding of Instagram and YouTube influencer metrics.
  • Ability to evaluate engagement rate, audience authenticity, and content quality.





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