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Integrated Marketing Lead

Vault Risk Management Services LLC
Posted a month ago, valid for 9 days
Location

Tampa, FL, US

Salary

Competitive

Contract type

Full Time

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Sonic Summary

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  • The Integrated Marketing Lead is responsible for executing various marketing initiatives, including content creation, event coordination, digital marketing, and project management.
  • This role requires 5-10 years of marketing experience and is ideal for a highly organized, action-oriented professional who can manage multiple priorities independently.
  • Key responsibilities include drafting communications for high-net-worth audiences, coordinating client events, managing digital marketing campaigns, and conducting market research.
  • Candidates should possess strong writing and editing skills, proficiency in Microsoft Office and CRM platforms, and the ability to travel for events as needed.
  • The position offers a competitive salary, though the specific amount is not mentioned in the job description.

Description

 

The Integrated Marketing Lead will serve as a hands-on contributor responsible for executing a wide range of marketing initiatives across content, events, digital marketing, communications, research, and project management. This role is designed for a highly organized, action-oriented professional who thrives in a fast-paced environment and can independently manage multiple priorities while maintaining a high standard of quality and responsiveness. 


The ideal candidate is a self-starter who can shift between strategy and execution, produce a large volume of work, and consistently move projects forward with limited supervision. 


Responsibilities 

Content & Communications  

  • Draft and edit email campaigns, newsletters, invitations, and sales materials for a high-net-worth and executive audience 
  • Create and maintain presentation decks, including materials presented directly to executive leadership and clients 
  • Coordinate social media content calendars 
  • Write website content and landing page updates 
  • Support executive communications and thought leadership efforts 
  • Maintain consistency with Vault's brand voice and positioning across all materials, calibrated to a sophisticated, affluent audience 

Event & Hospitality Marketing  

  • Coordinate marketing support for client events, conferences, dinners, and sponsorships — including both high-volume, lead-generation events and smaller, relationship-driven client gatherings, which require different tracking approaches and a different tone 
  • Manage invitations, registration tracking, attendee communications, and post-event follow-up, with attention to the discretion and personalization expected by high-net-worth clients 
  • Own vendor selection and budget tracking for events, including sourcing and quality evaluation 
  • Assist with branded merchandise and promotional material procurement 
  • Brief internal stakeholders (BDMs, leadership) on event positioning, tone, and messaging ahead of each activation 
  • Develop sales enablement materials — one-pagers, leave-behinds, and follow-up content — to support BDMs before and after events 
  • Partner with BDMs to ensure event conversations are captured and translated into appropriate follow-up campaigns 

Digital Marketing  

  • Update website content and digital assets 
  • Manage email marketing campaigns 
  • Own campaign tagging and attribution structure in HubSpot, connecting event and campaign activity to downstream quotes and bound policies 
  • Track campaign performance metrics 
  • Support paid media efforts and SEO initiatives 
  • Coordinate marketing automation activities 

Project Management & Production  

  • Manage multiple concurrent projects and deadlines 
  • Serve as liaison between marketing, business leaders, vendors, and creative partners 
  • Maintain marketing calendars and production schedules 
  • Ensure projects move from concept through execution quickly and efficiently 

Market Research & Reporting  

  • Conduct competitive analysis 
  • Compile campaign metrics and executive summaries 
  • Track marketing KPIs, including both standard funnel metrics (opens, clicks, conversions) and relationship-based outcomes for high-touch events (referrals, repeat attendance, relationship-stage progression) 
  • Identify opportunities for new campaigns and initiatives 


Requirements

 Experience & Qualifications 

Required 

  • 5–10+ years of marketing experience 
  • Strong writing and editing skills, with the ability to write for a sophisticated, high-net-worth, and executive audience 
  • Experience managing multiple projects simultaneously 
  • Exceptional organizational skills 
  • Proficiency with Microsoft Office and PowerPoint 
  • Experience with CRM and email marketing platforms 
  • Ability to work independently and prioritize effectively 
  • Willingness and ability to travel for multi-day, in-person events 

Preferred 

  • Insurance, luxury brand, or professional services experience — specifically, prior experience marketing to or communicating with high-net-worth or ultra-high-net-worth individuals 
  • Experience with relationship-driven, high-touch client events (as distinct from trade-show or lead-gen event marketing) 
  • Familiarity with HubSpot, SEMrush, Canva, Adobe Creative Suite, or similar platforms 
  • Event planning experience 
  • Social media management experience 


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