Senior Brand Manager

We have an exciting opportunity for a motivated and experienced individual to join our team as a Senior Brand Manager. This vital role will lead on brand strategy, campaign delivery and shaping the perception of our brand both internally and externally. If you have a passion for creative brand development and thrive in a fast-paced, collaborative environment, we would love to hear from you.

• Develop and execute comprehensive brand strategies that strengthen and build brand awareness, equity, and loyalty.
• Lead the planning, creation and delivery of integrated brand marketing campaigns across digital, print, and retail platforms.
• Champion brand consistency by ensuring all customer and colleague touchpoints align with brand guidelines and values.
• Partner with cross-functional teams including Commercial, Product, Retail, Digital, and HR to deliver brand-led initiatives that drive growth and engagement.
• Analyse brand performance data and insights to identify opportunities for improvement and inform strategic decisions.
• Manage external agencies and creative partners to deliver high-quality assets and communications on time and on budget.
• Support internal communications and employer branding projects to strengthen our people proposition and culture.
• Monitor market trends, competitor activities, and evolving consumer behaviour to inform ongoing brand development.

• Proven experience in a senior brand management, brand marketing, or related role (ideally within retail, consumer goods, or similar sectors).
• Demonstrable track record of delivering successful brand campaigns and measurable brand growth.
• Strong strategic thinking and planning abilities, with excellent attention to detail.
• Skilled at managing creative projects and working with external agencies, freelancers, and in-house teams.
• Data-driven mindset, with experience of interpreting research and analytics to drive brand decisions.
• Innovative, adaptable, and able to bring fresh thinking to complex brand challenges.
• Outstanding written and verbal communication skills, able to inspire and influence stakeholders at all levels.
• Confident presenter and brand ambassador, with a collaborative and inclusive approach.

• Competitive salary and performance-based bonus.
• Employee discount scheme for our products.
• Medicash cashback options for health & wellbeing services (dental, optical, virtual GP, and more).
• Pension scheme – provided by Legal & General.
• Unum Income Protection for peace of mind.
• Discounted gym membership.
• Cycle to Work scheme.
• Annual leave buy & sell scheme to suit your needs.
• Enhanced maternity and adoption leave.
• Long service awards and ‘Love to Shop’ voucher rewards.
• Career progression, learning and development opportunities.
• Access to Retail Trust services for wellbeing, finance, and more.

• Full-time role with flexibility to support campaign launches and business priorities.
• Hybrid working environment with regular collaboration days at our modern head office (easily accessible by public transport).

If you are ready to take the next step in your brand career, working with an ambitious and supportive team, apply today. We are proud to be an equal opportunity employer and welcome applications from all backgrounds. Join us and drive the future of brand leadership at Bensons for Beds.