Digital Marketing Manager / Luxury / Paid Media / Data Driven / Campaign

Location: Altrincham, Cheshire (On Site)

Salary: Circa £50,000 + benefits + bonus

Permanent

Currently recruiting for a leading client who straddle the retail and luxury space are looking to on-board a strategic hire at digital marketing manager level. Ideal candidate will have experience and enjoy execution around marketing strategy, SEO, PPC, paid social and have a keen eye for analytics within campaign performance.

Historic brand, flat structure and collaborative, innovative environment.

Being able to manage supplier relationships and be comfortable with presenting to leadership team also key.

Opportunity to manage direct reports and additionally be involved in CRM Marketing.

Fully onsite position and any experience within luxury, retail, e-commerce or similar industries highly desirable.

Please apply for more information on the client and full JD.

Key Responsibilities / Skills

Develop and execute omni-channel digital marketing strategy to boost visibility, loyalty, and sales

Lead all performance marketing efforts including PPC, paid social and more

Analyse campaign data and propose actionable insights to leadership and brand partners

Collaborate with Salesforce and ecommerce teams to enhance performance within digital

Manage SEO campaigns

Create and track performance reports, leveraging tools like Google Analytics or similar

Drive CRO initiatives to improve user journey and maximise ROI

Digital marketing experience

Strong knowledge of Google Analytics, SEO, AdWords & social advertising

Excellent communicator with solid Excel skills and the ability to clearly present campaign insights

Proven track record of results in paid and organic campaigns

Desirable would be any experience around Shopify, Salesforce or Google Tag Manager