Email Marketing Executive

Love Finance - Email Marketing Executive – Permanent – Birmingham (Hybrid) - £32,000 to £38,000 per annum depending on experience

Love Finance is a leading online finance broker and lender dedicated to empowering UK businesses. Since 2016, Love Finance have been instrumental in assisting thousands of companies in accessing funding via cutting-edge, technology. Ranked in the Top 15 fastest growing finance companies, with Great Places to Work certification and a 4.9-star rating on Trust Pilot, we consistently surpass our targets and are looking to continue our growth trajectory.

Location: Birmingham (Hybrid – Onsite for the first few months)

Salary: £32,000 – £38,000 Commission (dependent on experience)

Employment Type: Full-time

About the Role:

We're looking for a sharp, creative Email Marketing Executive with a knack for writing compelling copy that converts. This role is ideal for someone who’s excited by performance-driven marketing, has a natural talent for persuasive communication, and thrives in a data-informed environment.

This isn’t about reinventing the wheel — we need someone who can take concepts, turn them into high-performing emails and ads, and drive engagement and lead generation.

Key Responsibilities:

• Email Campaign Creation:
• Write and build engaging marketing emails (concepts, copy and testing)
• Copywriting:
• Create high-converting copy for emails, newsletters, and direct mail
• Lead Generation:
• Support a clean and optimised sales process with content that drives results
• Campaign Performance & Analytics:
• Understand and use data to identify what’s working, iterate and optimise
• Trend Monitoring:
• Stay up to date with industry trends and upcoming opportunities every quarter
• Tool Support:
• Use marketing tools (email), and HubSpot (previous experience desirable or willing to learn quickly)
• Marketing Support:
• Support general marketing activities and contribute to monthly newsletter

What We’re Looking For:

• A creative, performance-minded marketer who can turn ideas into engaging content
• Strong copywriting skills with a flair for persuasive and conversion-focused writing
• Organised, detail-oriented, and able to manage multiple projects
• Experience or exposure to tools like HubSpot and email campaign software
• Understanding of GDPR in marketing and data handling
• Interest in data and performance analytics — knowing how to interpret what works
• Experience in financial/professional services or B2C is ideal. Open to agency or in-house backgrounds
• Strong ability to think outside the box and bring new knowledge to the business

Desirable Qualifications & Experience:

• Degree in Marketing, Communications, Journalism, English, Media, or Psychology or other relevant Degree
• CIM qualification (not essential)
• Experience in lead generation, direct marketing, or performance-based campaigns
• Prior agency experience

This role is ideal for someone who wants to make a real impact — focused on results, not red tape. If you’re someone who can craft killer copy, track what works, and iterate with confidence — we’d love to hear from you.