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Senior Marketing Executive

SFR Recruitment Solutions
Posted a day ago, valid for 5 days
Location

Birmingham, West Midlands B4 6FQ

Salary

£35,000 - £42,000 per annum

Contract type

Full Time

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Sonic Summary

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  • The Senior Marketing Executive position requires a minimum of 5 years of experience in digital marketing, including proficiency in various social media platforms for both B2B and B2C.
  • Key responsibilities include collaborating with senior management to set strategic marketing goals, managing annual budgets, and taking ownership of the marketing calendar.
  • Candidates should possess strong content writing skills and a proactive approach to planning and implementing industry-focused marketing activities.
  • Additional skills in creative design, web development, SEO, and PPC campaigns are desirable, along with experience in the construction supply chain.
  • The salary for this role is competitive, reflecting the experience and skills required, and aims to foster brand awareness and innovation within the business.

Senior Marketing Executive

Job Description

Must have: -

  • Work with senior management team to establish strategic goals and objectives for annual marketing activities
  • Set annual marketing budgets
  • Digital marketing experience including multiple social media platforms (b2b and b2c)
  • Content writing
  • Proactive approach to planning and implementing industry focused marketing activities
  • Lead marketing activity through collaboration and creative thinking

Nice to have: -

  • Creative design work/graphic design knowledge & skills
  • Web development
  • Eshot and mailing list knowledge
  • Ecommerce
  • Blog writing
  • Photography
  • SEO
  • PPC campaigns
  • Experience of construction supply chain

Key objectives: -

  • To understand all business flows within the business and develop strategies for each promoting and creating brand awareness in each sector.
  • Keep up to date with industry trends, activities, legislation, events, and news to ensure the business remain relevant and innovative.
  • To take ownership of the marketing calendar and deliver strategic goals and objectives for annual marketing activities
  • The ability to liaise with outside agencies on all things marketing when required
  • Work with our suppliers/manufacturers to ensure we have full brand support
  • Develop and deliver Eshot campaigns in conjunction with sales

Architectural Ironmongery | Internal & External Doors | Access Control | Window & Door Hardware

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