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Job Title: Ecommerce Account Manager
Location: Hybrid / Blackburn Based
Salary: Competitive
Job Type: Full Time, Permanent
About us:
From Paws, Fins and Wings - We provide pets and wild animals all over the world with great value, tasty treats, scrumptious food, must-have accessories and products to support their health and wellbeing
With ambitious growth plans and plenty of exciting projects on the horizon, this is a truly exciting time to join and play a key role in supporting the growth of our ecommerce business!
About the Role:
To drive our growth in ecommerce we are looking for an additional person to join our eCommerce team!
In this role, the ecommerce Account Manager will be responsible for driving online sales growth across key ecommerce accounts, including Ocado, Grocery Marketplaces, Pureplay Accounts, and 3rd Party Retailers. You will leverage your expertise in digital sales and account management to build strong relationships, optimise listings, and develop strategies that enhance our online presence and revenue streams.
Duties include:
Account Management:
- Develop and maintain strong relationships with key accounts, including Ocado, major grocery marketplaces (e.g., Tesco, Sainsbury's), 3P and pureplay retailers.
- Serve as the main point of contact for the above accounts, ensuring smooth day-to-day operations, resolving issues promptly, and exceeding client expectations.
- Collaborate with internal teams (marketing, operations, supply chain) to align ecommerce initiatives with company objectives and ensure timely and effective execution.
Sales Strategy & Planning:
- Drive the sales within your accounts using all relevant data points available
- In line with ecommerce strategy you will be creating and executing comprehensive sales plans, including promotional campaigns, seasonal launches, and product optimisations for each account.
- Monitor competitor activities and market trends to develop strategies that ensure our products remain competitive and appealing to customers.
Performance Analysis & Reporting:
- Analyse sales performance across all ecommerce platforms to identify areas for improvement and growth.
- Provide regular reports and insights to senior management on sales trends, account performance, and digital marketing initiatives.
- Use data to forecast demand, track KPIs (sales growth, conversion rates, etc.), and drive results.
- Own the P&L
- Effectively manage forecasts
Product Listings & Content Optimisation:
- Oversee the optimisation of product listings (descriptions, images, prices, etc.) to ensure they meet platform standards and attract maximum attention from potential customers.
- Collaborate with the marketing team to ensure consistent and compelling branding and messaging across digital channels.
- Monitor and improve the customer journey from product discovery to checkout, ensuring a seamless shopping experience.
Promotions & Campaigns:
- Plan and execute promotional activities tailored to each platform, including price promotions.
- Manage the timing and execution of promotional campaigns to ensure maximum visibility and customer engagement.
Inventory & Supply Chain Coordination:
- Work closely with the supply chain and logistics teams to ensure inventory levels are managed efficiently, preventing shortages or excess stock.
- Track order fulfilment and ensure timely delivery to prevent disruptions in the customer experience.
Team Collaboration & Training:
- Support and collaborate with internal teams (sales, marketing, operations, finance) to drive alignment and ensure consistency across all ecommerce operations.
- Provide training and support for junior team members on best practices for managing ecommerce accounts.
About you:
Requirements:
- Experience in ecommerce sales, account management, or digital sales within the pet or FMCG industry or related sectors.
- Proven experience managing key ecommerce accounts (Ocado, grocery marketplaces, pureplay accounts, 3P retailers).
- Strong understanding of the online retail environment, ecommerce platforms, and digital sales strategies.
- Familiarity with ecommerce tools and platforms (e.g., Shopify, Amazon Seller Central, Google Analytics, etc.).
- Experience in using data analysis tools to monitor sales and performance metrics.
- Knowledge of SEO, content optimisation, and online advertising techniques (PPC, social media, etc.).
- Strong negotiation, communication, and interpersonal skills.
- Results-driven with a focus on achieving and exceeding sales targets.
- Analytical mindset with the ability to use data to inform decision-making.
- Ability to work independently and as part of a team in a fast-paced environment.
Benefits:
- 25 days holiday
- Staff discount on Pets Choice products
Please click on the APPLYbutton to send your CV for this role.
Candidates with the relevant experience or job titles of; eCommerce Sales, Marketing Executive, Digital Sales, Sales Account Manager, Digital Marketing, B2C Sales, SEO, Online Sales Executive, Consumer Sales, B2C Marketing, FMCG Sales, FMCG Account Manager may also be considered for this role.
