Marketing Manager

Marketing Manager

Location: Padiham

Working Hours : Monday to Friday 8:30AM - 5PM (OFFICE BASED)

Salary: Between £40,000 and £45,000 per annum, depending on experience

An exciting opportunity has arisen to join a forward-thinking business. This is a varied, fast-paced, and rewarding role, offering the chance to make a tangible impact on driving the business forward while contributing to its continued success.

Role Overview:

As Marketing Manager, you will work closely with the leadership team to take ownership of the company’s marketing strategy—driving brand growth, generating demand, and showcasing the company’s expertise and services. A key part of the role involves leveraging Dynamics 365 CRM, implementing email automation to support lead generation, and creating campaigns that nurture customers throughout their journey.

Key Responsibilities:

• Develop and execute a results-focused marketing strategy aligned with business objectives.
• Create and implement an email automation strategy within Dynamics 365 to support lead generation and customer engagement, including mass email campaigns.
• Design a suite of customer touchpoint emails to enhance engagement and ensure a seamless experience.
• Develop and manage multi-channel campaigns—including digital, social media, email, and content marketing—to generate leads and raise brand awareness.
• Produce high-quality, engaging content such as blogs, case studies, whitepapers, and social media posts.
• Work closely with the sales team to ensure alignment between marketing efforts and lead conversion goals.
• Manage the company’s online presence, ensuring the website and social channels are optimized for engagement and accurately reflect the brand.
• Maintain and update internal systems, including Dynamics 365, with accurate marketing and customer journey data.

Ideal Candidate Profile:

• A confident communicator with a proven ability to generate compelling content and establish thought leadership across digital platforms.
• Experience with email automation tools and CRM platforms (ideally Dynamics 365), with expertise in mass email marketing strategies.
• Strong digital marketing experience, including SEO, PPC, and social media management.
• Exceptional copywriting and content creation skills focused on engaging and converting B2B audiences.
• Knowledge of marketing automation and customer journey mapping.
• Outstanding organizational skills, with the ability to manage multiple projects simultaneously and deliver results on time.
• A proven track record in a consultative marketing role, ideally within a B2B environment, demonstrating success in driving demand and delivering measurable outcomes.
• Expertise in business social media platforms, particularly LinkedIn, and the ability to leverage them effectively for brand growth and engagement.

About You:

We are looking for a results-driven, hands-on marketing professional who thrives on delivering measurable outcomes. You will be proactive, creative, and focused, with the ability to independently identify and execute growth opportunities. You are a self-starter who takes ownership of projects, embraces challenges, and consistently aims to exceed expectations.

Benefits:

• Ability to purchase extra holiday*
• 20 days holiday, increasing by one day per year up to a maximum of 25 days, plus Bank Holidays
• Salary Sacrifice Pension Scheme
• Death in Service (2x annual salary)
• BUPA*
• Simply Health*
• Wellness programme (EAP)
• Employee Discount Portal
• Enterprise Management Incentive (EMI)
• Career advancement opportunities within a growing business
• Free parking (subject to availability)
• Car Salary Sacrifice Scheme*

*Benefits available after completion of probation period and subject to qualifying criteria.

Interested?

If you are interested in this opportunity, please apply online by submitting your CV.