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Success Recruit are currently working with a leading supplier with offices based in Suffolk & Witham, Essex providing a high-end service to the Construction Industry. The Company is in search of a Digital Marketing Specialist to join their growing and fast-paced team.
Purpose of the role:
The Digital Marketing Specialist will collaborate with the marketing team & other departments in the company - including working closely with the e-commerce manager, web developers/designers, and DDO (Digital Data Office) teams to implement digital marketing roadmaps supporting the alignment of business objectives, brand strategy and industry regulations
The purpose of this role is to manage and optimise a broad range of digital activities including SEO, paid media (PPC, display), website and portal management, e-commerce performance, content localisation, and campaign analysis.
Duties to include but not limited to…
- Developing and implementing effective SEO strategies, to improve website visibility and organic traffic. Conducting keyword research, on-page optimization, & link building activities.
- Plan, execute, and optimize paid advertising campaigns across various platforms - Google Ads & other social media platforms.
- Monitor Ad performance, adjust bidding strategies, and optimise Ad creatives for maximum ROI.
- Analyse digital marketing metrics and generate reports to track performance - Utilising analytics tools to gain insights into customer behaviour and campaign effectiveness.
- Oversee the maintenance and optimisation of the company's website and customer experience portal.
- Conduct regular competitor analysis to identify industry trends, benchmark performance, and inform marketing strategies.
- Provide training and support to customers on using online tools, CX portal features, and digital platforms.
- Work with counterparts in other countries within the North Europe business unit to share best practices, collaborate on regional campaigns, and drive global digital initiatives.
- Manage social media presence, video production and email marketing campaigns
This is an excellent opportunity for someone looking to further their career in the digital marketing industry, with a desire to work in a fast-paced environment where no two days are the same.
This position would suit a candidate looking to join a growing and forward-thinking business, with excellent English skills and the ability to work both independently and in collaborative settings.
Hours: Monday - Friday (flexible hours between 8:00am - 6:00pm) 8 hour working day
Salary: Up to £40K (DOE)
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In the meantime, we wish you all the best in your new job search and finding a position you will be happy long term within.
