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Digital Marketing Manager in Oil & Gas
Our client is one of the fastest-growing and highest rated commercial Energy Suppliers in the UK, they are looking to recruit a talented, experienced, and highly creative Content Marketing Manager based at their Leeds office.
This is an lucrative opportunity to take a lead role in helping to shape the marketing function, driving the growth and expansion of business. This offers the right candidate the opportunirt to manage multiple campaigns, develop innovative campaigns, and make a significant impact to the future of business.
If you are looking for a role where you are responsible for paid media campaigns, the digitial face of a £150mil T/O business with wanting the opportunity to study market trends and react accordingly, while also being strategic alongside commercially minded. You are encouraged to apply.
Key Responsibilities:
- Develop and execute the overall digital marketing plan in line with the marketing strategy.
- Manage digital marketing campaigns including SEO, PPC, and social media ads.
- Coordinate with the Head of Marketing, the wider marketing team and other departments (particularly the sales department) to ensure cohesive marketing efforts.
- Analyse campaign performance and optimise strategies accordingly.
- Manage the digital marketing budget and allocate resources effectively across digital media channels.
- Stay up-to-date with the latest trends and best practices in digital marketing.
- Utilise analytics tools such as Google Analytics, Tag Manager and Looker Studio to track and report on campaign performance.
- Ensure that all marketing activities are aligned with the company's objectives and brand guidelines.
- Develop and implement strategies to increase website traffic and generate leads.
- Handle multiple campaigns simultaneously, ensuring each is executed on time and within budget.
