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Principal EconometricianLocation: West London (Hybrid - 3 days a week in the office)Salary: Up to £70,000
Ready to make an impact in a dynamic, fast-paced environment? Join a leading media and entertainment brand and take on an exciting opportunity to drive the efficiency of marketing plans through advanced econometric insights.
Role Overview:As a Principal Econometrician, you'll play a pivotal role in delivering econometric projects that help optimize business decision-making. You'll work with key stakeholders to ensure your insights translate into real-world decisions on budget allocations, media planning, and marketing efficiency. If you're passionate about advanced statistical techniques, media planning, and optimizing commercial strategies, this role is for you.
Key Responsibilities:
- Lead the delivery of econometric projects, ensuring alignment with key business goals and objectives
- Drive the Cross-Portfolio Optimisation process, using econometric insights to inform budget allocations and marketing decisions
- Collaborate with key stakeholders to integrate econometric findings into real-world business decisions
- Partner with consumer strategy teams to enhance the department's reputation and influence within the company
- Lead the development of new techniques, tools, and processes to improve team efficiency, staying ahead of industry trends
Ideal Candidate:
- Proven experience delivering econometrics projects with an established provider in the industry
- Experience with sizing, allocating, and optimizing media investment decisions in a commercial context
- Passion for using statistical techniques to convert data into actionable recommendations
- Strong understanding of media planning and buying, and knowledge of how optimization techniques inform media strategies
- Advanced Excel skills to manipulate data and optimize based on model parameters
- Self-motivated with the ability to thrive in a fast-paced, dynamic environment
- Experience in developing and upskilling econometrics teams to ensure the use of the latest tools and techniques
- Excellent communication skills with experience delivering results and recommendations that impact commercial decision-making
- Strong organizational and time management skills to manage multiple tasks and priorities effectively
- Knowledge of Python is desirable
The Benefits:
- Up to £70,000 + benefits
- Hybrid
- West London (x3 days a week)
How To Apply:
If interested in the role please send your CV to Jordan Victor via the Apply Link below
