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Are you a commercially driven marketing leader who thrives in a fast-paced, purpose-driven environment?
As the Head of Marketing, you will work for a leading international education group, driving enrolment and growth across their portfolio of premium schools in the UK. You'll be leading the UK region's marketing strategy from messaging and campaign execution. This role is critical in shaping the voice and visibility of the school portfolio.
Responsibilities:
- Develop and implement regional marketing plans focused on lead generation and student enrolment
- Own performance across media, PR, creative, CRM, and digital channels
- Regularly analyse marketing performance and optimise for ROI and retention
- Lead local PR efforts to enhance brand reputation
- Manage the regional marketing budget, including agency/vendor negotiations
- Support and collaborate with the global marketing and digital teams on group-wide initiatives
- Ensure marketing is aligned to customer insights, brand values, and commercial goals
The Candidate :
- 10+ years in senior marketing roles, ideally in education, premium services, or multi-site consumer brands
- A proven track record in building integrated marketing strategies that drive measurable outcomes
- Comfortable working across CRM, digital, content, PR, and brand, with hands-on experience as well as strategic oversight
- A natural collaborator, confident in engaging with senior leadership and local teams alike
- Strong analytical mindset, confident using data to guide decisions and optimise performance
- Resilient, agile, and ready to hit the ground running in a high-growth, high-expectation environment
We Are Aspire Ltd are a Disability Confident Commited employer
