Marketing Manager - Financial Services Events
About the Company:
We are a leading international events organisation specialising in financial services. Their global portfolio of events provides invaluable opportunities for networking, knowledge sharing, and business development. This role will provide you with the opportunity to lead their flagship events with a strategic and growth mindset, unlocking new capabilities and revenue streams through marketing campaigns and initiatives.
Job Purpose:
The Marketing Manager will play a crucial role in developing and executing strategic marketing campaigns to drive attendance, exhibitor participation, and sponsorship for our clients events. This role will lead an effective executive on the delivery whilst take the lead on core responsibilities across strategy, data, research, content and more.
Key Responsibilities:
- Design and carry out multi-channel end to end marketing campaigns (digital, print, social), adapting globally, managing timelines/budgets, and creating marketing materials.
- .Lead strong and targeted research analysis to build out new data segments for sponsorships, delegates, speakers and more.
- Align marketing with sales/operations, partner with media, and manage vendors.
- Research markets, monitor competitors, and report on campaign effectiveness.
- Provide on-site marketing and assist with post-event reporting.
Qualifications:
- Proven experience in an events marketing role doing end to end campaigns
- Strong understanding of digital marketing principles and best practices at a more strategic level
- Strong project management and organisational skills.
- Ability to work independently and as part of a team.
- Proficiency in relevant marketing tools and software.
- Line management experience required
- University degree required at a top 50 level.
Great opportunity - if the above description screams you, apply now!
We Are Aspire Ltd are a Disability Confident Commited employer