Marketing Manager

Walker and Sloan are proud to be working exclusively with a start up FMCG Food Brand who are now seeking a Marketing Manager to join their team on a full time basis.

Package:

Full Time Role - (40 hours per week -Mon to Fri

Salary - £35-£40k DOE

Essential - Minimum 2 years FMCG Food Experience

Hybrid- Vauxhall- 3 days in office

10% discretionary annual bonus

23 days holiday + all UK bank holidays

Job Description:

FMCG Food startup requires a Marketing Manager, is responsible for working with other marketing staff to develop unique campaign ideas to market a company’s products, services or overall brand identity. Their duties include completing market research to identify target audience demographics or reviewing previously successful marketing campaigns, working as part of a team to accomplish tasks by set deadlines and making adjustments throughout marketing campaigns to achieve better engagement from consumers

Main Duties and Responsibilities:

• Collaborating with sales, marketing, advertising, product design and product development team members to planning promotional marketing campaigns
• Creating editorial and content creation calendars for various media platforms and outlets
• Assisting with the design, negotiation and placement of billboards, traditional media ads on TV and radio, social media ads and email blasts
• Meeting with clients to discuss brand guidelines, goals, budget and timelines
• Conducting market research to determine a target audience’s needs, wants, habits, interests and other relevant factors used in creating targeted marketing campaigns
• Researching previous successful campaigns to understand what worked, what didn’t and what can be improved
• Reviewing the progress and success of a campaign, making adjustments or pitching ideas for new campaigns as necessary.
• Monitor campaign performance and track key metrics (traffic, conversions, ROI).
• Create basic marketing reports using tools like GoogleAnalytics, Meta Ads Manager, or Excel.
• Support the execution of marketing plans in line with brand strategies.
• Create basic marketing reports using tools like GoogleAnalytics, Meta Ads Manager, or Excel.
• Identify trends and insights to support data-driven decisions.
• Support content creation for blogs, newsletters, website, and social media.
• Manage social media accounts (posting, scheduling, and engagement).
• Creation of visual assets (graphics, video, photography).
• Assist in developing and maintaining the content calendar.
• Help draft and schedule marketing emails using tools like Klaviyo.
• Segment email lists for targeted campaigns.
• Monitor open rates, click-through rates, and conversions.
• Assist with the coordination and promotion of product launches or seasonal campaigns.
• Support events, pop-ups, or promotional activities (online or in-person)
• Work with external partners (agencies, influencers, freelancers) under guidance.
• Maintain marketing budgets, invoices, and documentation.
• Attend team meetings, contribute ideas, and help with team coordination.
• Management of the Public Press releases