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Your new company
I am working with a global media and entertainment technology division that helps content creators, providers, and operators around the world launch, monetise, and grow their services. They offer subscribers engaging and personalised experiences and have award-winning products and services including video security, cybersecurity, cloud-based video and streaming solutions.
Your new role
The Product Marketing Manager role serves as a crucial link between sales, marketing, and product management, focusing on crafting product and solution positioning that distinguishes the business in the device security markets. You will lead and manage initiatives to position products and solutions effectively, collaborating with product managers to identify market opportunities and develop compelling value propositions. These propositions will be regularly re-evaluated to ensure they align with target market needs. Additionally, you will assist in defining go-to-market strategies to ensure products are correctly positioned in each segment and region. Conducting market research and competitive analysis will be key, utilising sales data, surveys, and focus groups to understand customer pain points, market potential, and pricing strategies.
What you'll need to succeed
- Ideally, you will have 5 years' experience in an international, multicultural business environment (Experience in cybersecurity and/or semi-conductors a plus!)
- Excellent marketing execution and business analysis skills with strong capabilities in effectively positioning and promoting products and services
- Successful track record of product/ solution marketing in the consumer device market with exposure to commercial and business management
- Ability to translate complex concepts and technologies into business-oriented value propositions
- Experience of working with product managers, field marketing managers and sales enablement teams in day-to-day activities with experience of knowledge transfer or training/ coaching across the organisation
- Proven evidence of successfully working in matrix and management-by-influence organisations
- Experience of working in technical B2B organisations or in roles that have daily interaction with technical concepts.
- Working knowledge of the chipset and digital security industries and an understanding of its forces and trends on an international scale preferred
What you'll get in return
You will be working for a forward thinking business in a dynamic team with lots of senior stakeholder engagement. You will receive benefits such as workplace Pension, Group Life Assurance, Income Protection, Help@Hand (Virtual GP), Employee Assistance Programme (EAP) and Financial Wellbeing Service
What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion about your career.
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