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Media Buyer: Strategic Media Investment Lead – Automotive Sector
Location: Greater London Area
Type: Full-Time | Hybrid Working Available
Salary: Competitive Benefits
About the Opportunity
A globally recognised automotive innovator is expanding its UK footprint and seeks a commercially astute media strategist to lead integrated campaign planning and execution. This is a pivotal role within a high-growth environment, offering exposure to cross-functional teams and senior stakeholders.
Key Focus Areas
- Shape and deliver multi-channel media strategies across traditional and digital platforms.
- Partner with internal brand and retail teams to align media investments with business objectives.
- Drive audience segmentation and market intelligence to inform targeting and spend efficiency.
- Lead agency relationships and negotiate media placements to optimise ROI.
- Monitor campaign performance and deliver actionable insights to executive leadership.
- Ensure compliance with financial and regulatory frameworks, including SOX.
- Stay ahead of UK media trends and emerging technologies relevant to the automotive space.
Ideal Profile
- Proven experience in media planning and buying, ideally within automotive, FMCG, or agency environments.
- Strong grasp of UK media channels, consumer behaviour, and competitive dynamics.
- Skilled in media analytics tools (e.g., Nielsen, Kantar, DV360, Meta, Google Ads).
- Confident managing large budgets and navigating complex stakeholder environments.
- Comfortable working at pace, with a sharp eye for detail and performance metrics.
- Automotive sector exposure is a distinct advantage.
Why Join?
This is a rare opportunity to influence media strategy for a brand with global reach and a strong innovation pipeline. You’ll be part of a collaborative team driving transformation in one of the most dynamic sectors in the UK.
