Paid Media Specialist

Would you like to be part of an electronic music brand that helped redefine UK nightlife? Known for its legendary club nights, cutting-edge sound systems, and collaborations with world-renowned artists, this company is a true pioneer in the industry.

As the Paid Media Specialist, you'll play a key part in expanding the digital reach and driving performance. You'll take ownership of paid social and search marketing, with a strong emphasis on platforms like Snapchat, TikTok, Meta, and Google Ads, while also contributing to the SEO strategy.

The Role:

• Developing and executing full-funnel digital campaigns across TikTok, Snapchat, Meta (Facebook/Instagram), and Google
• Managing high-budget Meta campaigns with detailed audience targeting, creative experimentation, and conversion tracking
• Running comprehensive Google Ads campaigns (including Search, YouTube, Display, and Discovery), leveraging GA4, Smart Bidding, and Performance Max
• Making CRO-focused suggestions and leading A/B testing to continually improve results
• Creating regular performance reports that track metrics such as ROAS, CPA, CPM, and other growth indicators
• Working closely with the creative and marketing teams to ensure aligned and impactful campaign execution

The Candidate

• A minimum of 3 years' experience in a similar paid media role
• Industry background in music, live events, nightlife, or entertainment
• Proven track record running successful campaigns on Meta, TikTok, and Snapchat
• Expert-level knowledge of Google Ads, including Performance Max and automated bidding strategies, along with strong SEO understanding
• High proficiency in GA4 and a confident approach to interpreting performance data and applying insights
• Willingness to work evenings/weekends and attend events when needed

We Are Aspire Ltd are a Disability Confident Commited employer