Head of Consumer PR

This is no ordinary PR role.  An innovative AI technology company is changing how consumer brands show up across AI platforms and they’re now looking for a strategic, hands-on Head of Consumer PR to lead external communications for their global consumer/fmcg and food and drink sector clients.

This newly created role is ideal for a consumer PR expert who loves media relations, thrives in a fast-moving environment, and wants to help shape the future of digital storytelling.  You’ll combine traditional PR craft with next-generation AI thinking — securing high-impact coverage for global consumer brands while working alongside developers and product leaders to scale everything you do.

What You’ll Do

• Lead and deliver PR campaigns for major consumer brands across lifestyle, consumer tech, food/drink and FMCG sectors.

• Secure top-tier coverage across nationals, glossies, and digital media (think The Guardian, Forbes, Vogue and beyond).

• Build and nurture relationships with key journalists and editors.

• Craft stories and pitches focusing exclusively on the digital consumer press that influences AI engines.

• Collaborate with product and tech teams to identify how parts of the PR workflow can be automated or enhanced through innovation.

• Who You Are

• Experienced PR professional with a strong consumer background (agency or in-house).

• Brilliant media operator with an enviable contact book and proven results.

• A strategic thinker who loves being hands-on, equally comfortable pitching as you are planning.

• Curious, creative, and collaborative with the drive to help build something new.

• What’s On Offer

• Salary: £45,000–£65,000 DOE

• Equity: Generous share options in a fast-growing, well-funded tech scale-up.

• Location: West Hampstead (2–3 days a week in the office).

• Culture: Dynamic, fun, forward-thinking team with huge ambitions.

Impact: Direct line to the CEO and a real say in the company’s growth and product evolution