Back to searchD365 CE ARCHITECT/LEAD - CUSTOMER INSIGHTS JOURNEYS - OUTSIDE IR35 - 100% REMOTE
Opus Recruitment Solutions
Posted 4 days ago, valid for 8 days
London, Greater London SW1A2DX, England
£500 - £650 per day
Full Time
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Sonic Summary
- The D365 CE Architect/Lead position focuses on designing and delivering data-driven customer engagement strategies across multiple channels.
- Candidates should have proven experience in CRM, Martech, or Customer Analytics roles, with a strong understanding of customer journey orchestration and segmentation.
- The role requires familiarity with decisioning engines, personalisation models, and data platforms, as well as excellent stakeholder management skills.
- This is a remote position with a day rate that is negotiable, and it is classified as outside IR35.
- Applicants should have a minimum of 5 years of relevant experience in the field.
Role Purpose
As a D365 CE Lead, you will be responsible for designing and delivering intelligent, data-driven customer engagement strategies across multiple channels. You will leverage behavioural insights, predictive modelling, and segmentation to drive relevance, increase customer retention, and grow customer lifetime value.
Key Responsibilities
Next Best Section (NBS) Decisioning
- Develop and maintain a model that recommends the most relevant section of the customers app/site to each contact.
- Use behavioural data and audience insights to drive personalised engagement.
- Ensure the model: Utilises a 360 customer view (UCP).
Web Push/ Push Notifications Channel Integration
- Integrate Web push into CIJ to engage desktop users
- Build & deploy targeted Web Push messages
Skills & Experience
- Proven experience in CRM, Martech, or Customer Analytics roles.
- Strong understanding of customer journey orchestration and segmentation.
- Experience with decisioning engines, personalisation models, and data platforms.
- Familiarity with CIJ tools, Web Push, and multi-channel CRM strategies.
- Analytical mindset with the ability to interpret data and drive actionable insights.
- Excellent stakeholder management and communication skills.
If you're interested in this role please send your CV to (url removed)
