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Before we dive in…
If you're the kind of hard-hitting, big-ego, aggressive salesperson who throws their weight around, causes friction, and burns out (or burns bridges) within a year - this isn’t the right fit. We’re building something different here. Our people are amazing and the life blood of our incredible business and we owe it to them to hire the right colleague who can inspire, nurture, motivate and coach them to success the right way. The Croci way…
Ok great… you’re still here… let’s begin…
Ready to shake things up with one of the UK’s most trusted Direct Marketing Agencies?
We don’t do “business as usual.”
We’re on a mission to flip the script on Direct Marketing - ditching outdated tactics in favour of building real trust.
What makes us stand out? We’re the good kind of different.
Personable, not pushy. Results-driven, not buzzword-obsessed. We deliver big for our clients, and when we win, everyone wins - with juicy rewards across the team.
Right now, we’re on the hunt for a ‘good soul’ who’s super analytical and strategy driven to lead our sales team. It’s a key role at the heart of our development and we’re looking for someone who’s ready to bring the energy, own their role, and grow with us.
The Role at a Glance:
Head of Sales - Coaching / Leadership.
London Office/ Onsite (4 days) 1 Day WFH
£50,000 - £70,000 Base DOE £100,000 OTE
Plus access to Company Vehicle, BUPA health insurance, Employee assistance program, YuLife, Company Loan scheme, potential shares options and more…
Mission: Improve & optimise performance of field / events sales team. Build in accountabilities & motivational drivers.
Your Skills: Sales, Sales Strategy, Sales Performance, Team Leadership, Collaboration. Devising & implementing process. Budget Control. Supplier Negotiations.
Direct Reports: 5x Sales & Performance Managers (these guys manage the event sales teams)
A little about us:
We are Croci Collective! The market’s fastest-growing Direct Marketing Agency to leading consumer and FMCG brands such as HelloFresh, (url removed) and many more!
We are proud of our inclusive culture whilst being selective of the clients we partner with (we only work with brands that share our values).
We are equally as selective with whom we will add to our amazing team of employees, as the role we offer is rewarding not only in pay and experience but also in perks and incentives.
The Head of Sales role:
As Head of Sales, you will play a critical role in shaping how we drive growth across our sales organisation. You will work closely with the senior leadership team to translate strategic objectives into actionable plans, manage performance frameworks, and bring a data-driven approach to sales planning, forecasting, and enablement.
This is a strategic but hands-on role - ideal for someone who thrives in fast-moving environments and is comfortable balancing high-level thinking with operational execution.
Your Responsibilities Will Span 4 Key Areas:
• Strategy and Planning - Developing and executing annual, quarterly and monthly sales strategies to ensure targets are met
• Sales and Performance - Building and managing performance dashboards and metrics, leading sales forecasting and using that data to implement and improve sales processes
• Cross-functional Collaboration - Collaborating with relevant departments on conversion insights and campaign alignment, partnering with Finance on budgeting and ROI tracking, and working with Managers to ensure client-aligned sales strategies
• Team Leadership - Managing the S&P Manager team in terms of all monthly and weekly admin and providing feedback to the HR Director on any HR issues
A bit about you:
• 5+ years’ experience in a senior sales strategy, or sales operations role
• Background in events environments is preferred
• Strong analytical skills with a command of data tools (Excel, CRM platforms, reporting tools)
• Experience leading or collaborating on sales planning, forecasting, and performance management
• Proven ability to operate both strategically and tactically in a growing business
• Excellent communication, collaboration, and stakeholder management skills
If you're fired up by the idea of leading with purpose, coaching with heart, and delivering results that speak louder than buzzwords -then this might just be your next big move.
We’re not looking for someone to fill a seat - we’re after someone to set the tone, lift the team, and help write the next chapter of Croci’s success story.
Ready to roll up your sleeves, make your mark, and have a bl**dy good time doing it?
Apply now - let’s build something brilliant together.
Application notice... We take your privacy seriously. When you apply, we shall process your details and pass your application to our client for review for this vacancy only. As you might expect you may be contacted by email, text or telephone. Your data is processed on the basis of our legitimate interests in fulfilling the recruitment process. Please refer to our Data Privacy Policy & Notice on our website for further details.
If you have any pre-application questions please contact us first quoting the job title & ref. Good luck, Team RR.
