A leading fashion brand is seeking a Senior Marketing Executive to support the execution of marketing activities across UK and European wholesale accounts. This role is integral to driving brand visibility, retail and wholesale campaign activation, and maintaining consistency across all partner channels. The successful candidate will be a key contact for marketing initiatives, supporting the Marketing Director and ensuring effective delivery of all seasonal plans and trade materials.Key Responsibilities
- Plan and execute seasonal marketing campaigns across UK and European wholesale and retail accounts.
- Coordinate and deliver marketing assets to partners, ensuring consistent application across all platforms and alignment with brand guidelines.
- Develop seasonal marketing calendars to support key account launches and promotions.
- Review and approve content and creative requests from partners, safeguarding brand identity and visual standards.
- Produce bespoke trade marketing materials including PO's, window schemes, digital assets, and range directories.
- Analyse and report on campaign performance, identifying opportunities for improvement and best practice.
- Support showroom and sell-in periods with visual merchandising materials and marketing tool kits.
Person Specification
- Proven experience in a marketing role within the fashion wholesale sector.
- Excellent organisational skills with the ability to manage multiple projects in a deadline-driven environment.
- Strong written and verbal communication skills, with confidence in presenting ideas and collaborating with stakeholders.
- Passion for fashion and a good understanding of current industry trends.
- A proactive, solutions-focused approach and the ability to work independently or as part of a wider team.