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Senior Digital Product Manager - Website & Content Platforms

Gordon Yates Limited
Posted 18 days ago, valid for a month
Location

London, Greater London EC1R 0WX

Contract type

Full Time

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Sonic Summary

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  • The Senior Digital Product Manager role is based in London with a hybrid working model, requiring three days in the office and two days working from home.
  • The position offers a salary ranging from ÂŁ50,000 to ÂŁ55,000 per annum, along with excellent benefits.
  • Candidates should have proven experience leading digital products or platforms, ideally within mission-driven organizations such as charities or membership-focused contexts.
  • Expertise in CMS platforms, digital content strategy, SEO, and Agile delivery approaches is essential for this high-impact role.
  • The successful applicant will lead a multidisciplinary team and take ownership of the website product roadmap, with a strong focus on user-centered solutions.
  • Proven experience leading digital products or platforms.
  • Expertise in CMS platforms, digital content strategy, SEO.
  • Skilled in Agile or blended delivery approaches.
Senior Digital Product Manager – Website & Content PlatformsLocation: London - hybrid working 3 days in office, 2 days work from home (flexibility may be required)Salary: £50,000–£55,000 per annum, plus excellent benefitsHours: 9am–5pm, Monday–FridayContract type: 12 month fixed term contractAbout the RoleOur client a leading not-for-profit organisation is seeking a Senior Digital Product Manager to lead the next phase of their website and content platform strategy. This is a high-impact role for a digital leader who thrives at the intersection of strategy, user experience, and technology. You’ll take ownership of the website as a central digital product, shaping its future direction, leading cross-functional teams, and delivering continuous improvements that generate real value for members and stakeholders.With a recently upgraded CMS in place, the focus will be on refining core user journeys, defining product requirements, and driving enhancements that support membership growth, donations, and engagement. This is a role for someone who can combine strategic vision with hands-on product management, delivering user-centred solutions that align with organisational goals.Key ResponsibilitiesDigital Product Strategy & Management
  • Own the website product roadmap, prioritising enhancements to maximise impact for users and the organisation
  • Lead a user-centred, evidence-driven approach, using analytics and research to inform decisions
  • Collaborate with internal teams and agency partners to define requirements, scope features, and manage development
  • Oversee the CMS strategy, ensuring innovation, scalability, and continuous improvement
  • Set KPIs, track performance, and iterate to optimise user journeys
Project & Stakeholder Leadership
  • Manage multiple strategic projects alongside “business as usual” website updates
  • Balance user needs, technical feasibility, and organisational priorities
  • Present updates, blockers, and recommendations to senior leadership, advocating for best practices in digital product management
  • Influence decision-making at a strategic level through data-informed insights
Team Leadership & Development
  • Lead, mentor, and develop a multidisciplinary team of three direct reports
  • Foster a collaborative, inclusive culture, embedding the organisation’s values across all projects
  • Ensure ongoing professional development, performance management, and wellbeing support for team members
  • Manage departmental budgets, ensuring responsible oversight of expenditure and investment
What We’re Looking For
  • Proven experience leading digital products or platforms in mission-driven organisations, ideally in charity, cultural, or membership-focused contexts
  • Expertise in CMS platforms, digital content strategy, SEO, and user-centred design
  • Strong track record of creating and delivering product roadmaps and strategies in complex environments
  • Skilled in Agile or blended delivery approaches, with experience managing internal teams and external agencies
  • Exceptional communication and influencing skills, able to advocate for digital product thinking with senior stakeholders
How to ApplyIf you are an experienced digital product leader with a passion for user-centred design and driving organisational impact, please click below to apply. 

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In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.

SonicJobs' Terms & Conditions and Privacy Policy also apply.