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This entry-level role is ideal for an individual passionate about digital marketing and ecommerce who is looking to develop their skills within a growing and dynamic business.
Working closely with the Ecommerce and Digital Marketing Manager, the Ecommerce Assistant will play a key role in supporting day-to-day digital operations - from maintaining the website and product listings to assisting with marketing campaigns and contributing to performance tracking through regular reporting.
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Key Responsibilities
Website Management & Content Maintenance
- Assist with the daily management of the Shopify-powered website, ensuring product listings, images, and descriptions remain accurate and up to date.
- Liaise with the purchasing team to update product information, stock levels, and discontinued items.
- Help maintain and optimise product categorisation, filters, and navigation to enhance the online customer experience.
- Support the review and updating of core website content, including FAQs, careers pages, and operational information.
- Collect and compile performance data, including website traffic, conversion rates, and campaign results.
- Support the Ecommerce Manager in preparing weekly and monthly reports using tools such as Google Analytics, Shopify reporting, and Excel.
- Assist in identifying trends, patterns, and anomalies to inform data-driven decision-making and highlight areas for improvement.
- Maintain dashboards and reporting templates to ensure consistent and accurate performance tracking.
- Upload and manage SEO-optimised content such as blog posts and landing pages.
- Conduct research into trends, keywords, and competitors to uncover opportunities for growth.
- Support broader marketing initiatives by ensuring campaign content is properly reflected across the website and digital channels.
- Work closely with the Ecommerce Manager and external digital agencies to ensure timely project delivery.
- Collaborate with the wider marketing team to support campaign launches and promotional activities.
- Assist with administrative and project-based tasks across the marketing team as required.
- A strong interest in digital marketing and ecommerce.
- Confidence working with numbers and interpreting performance metrics.
- Excellent attention to detail and strong organisational skills.
- Clear written and verbal communication abilities.
- Proficiency with Microsoft Office (Excel, Word, PowerPoint); familiarity with Shopify, Google Analytics, or email marketing platforms is advantageous.
- Willingness to learn new tools, platforms, and digital best practices.
- A proactive, positive attitude and the ability to contribute effectively within a team environment.
