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Digital marketing manager
Digital Marketing and CRM Manager

Digital Marketing and CRM Manager

Alex James Digital

Posted 9 days ago, valid for 19 days

Manchester, Greater Manchester M17 1DJ, England

£35,000 - £42,000 per annum

Full Time

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Sonic Summary

Our client, a fast-growing digital marketing agency, is seeking a highly organized and data-driven Digital Marketing/CRM Manager.
The ideal candidate should have proven experience in digital marketing, particularly in managing SEO, CRM, and email campaigns, with a minimum of 3 years in a similar role.
This position involves developing and managing digital marketing campaigns, optimizing CRM activities, and driving growth through various digital marketing strategies.
The role requires strong analytical skills, creativity, and in-depth knowledge of website development and analytics tools.
An excellent salary package is offered, reflecting the candidate's experience and expertise.

Our client are a fast growth digital marketing agency.

OVERVIEW

They are now looking to recruit a highly organised, data-driven, passionate Digital Marketing/CRM Manager.

The ideal candidate will work alongside the Sales & Marketing Lead to support the business with the execution of their sales and marketing strategy. In this role, you will be responsible for developing, implementing, and managing digital marketing campaigns that promote the company and their services. You will have demonstrable experience of enhancing brand awareness within the digital space, nurturing contacts via CRM, driving website traffic and generating leads.

KEY RESPONSIBILITIES

Expertly managing and optimising our CRM activities with the single-minded

goal of increasing engagement and driving enquiries and conversions.

Continually analysing user behaviour and recommending improvements to increase

response/sales.

Driving growth (enquiries and conversions) through wider digital marketing activities (e.g. SEO,PPC, remarketing).
Optimising the website and the user experience to drive enquiries and conversions
Overseeing the management of a potential new website.
Manage required platform integrations (zapier, Meet Alfred etc.) and proactively suggest any others that will streamline and enhance processes/sales.
Measure and report weekly on all digital marketing activities against set KPIs and targets.

PERSON SPECIFICATION

Results obsessed.
Proven career experience in digital marketing including leading and managing SEO, marketing databases/CRM and email campaigns.
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
In-depth knowledge of Wordpress and website development including optimising landing pages and user navigation.
Solid knowledge of website analytics tools.
Strong analytical skills and data-driven thinking.
Up-to-date with the latest trends and best practices in digital marketing and measurement.

Excellent package on offer.

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