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This is an exciting opportunity for a PPC Manager to take ownership of paid search campaigns within the financial services sector. Based in Manchester, you'll play a key role in driving digital success for the organisation.
Client Details
This company operates within the financial services industry and is known for its focus on innovative digital strategies. The organisation is based in Manchester and offers a supportive and collaborative working environment.
Description
- Manage and optimise PPC campaigns across multiple platforms to achieve performance targets.
- Conduct keyword research and develop effective bidding strategies for paid search.
- Analyse campaign performance and provide actionable insights for continuous improvement.
- Collaborate with the digital department to align PPC strategies with overall marketing objectives.
- Create compelling ad copy and test variations to maximise click-through and conversion rates.
- Monitor industry trends and competitor activity to stay ahead in the financial services market.
- Prepare detailed performance reports for stakeholders and recommend strategic adjustments.
- Ensure compliance with industry regulations and best practices in paid advertising.
Profile
A successful PPC Manager should have:
- Proven expertise in managing PPC campaigns within competitive industries, ideally financial services.
- Strong analytical skills with experience in platforms such as Google Ads.
- Hands-on experience with tools like Google Analytics and other campaign performance software.
- A results-driven mindset with a focus on achieving KPIs and ROI targets.
- Excellent communication skills for presenting insights and strategies to stakeholders.
- A proactive approach to problem-solving and the ability to adapt to a fast-paced environment.
Job Offer
- A competitive salary range of 50000 to 55000, based on experience and expertise.
- Permanent position with opportunities for career growth in the financial services sector.
- Convenient Manchester location with a supportive team culture.
- Access to professional development resources and training opportunities.
- An engaging role within a forward-thinking digital department.
If you're ready to make an impact as a PPC Manager in Manchester's thriving financial services market, we encourage you to apply today!
