Digital Marketing Executive

Digital Marketing Executive

My client is a leading specialist within the financial industry looking for a creative and driven Digital Marketing Executive to join their team.

An exciting opportunity for an organised, creative individual who will be responsible for creating, growing, and developing all aspects of digital marketing.

* 30,000 - 32,000 starting salary with annual reviews and generous bonus scheme

* Office based role - West Malling

* Monday to Friday 8.30-5.30 office based, after probation, 1 day a week WFH

Managing social (LinkedIn, X, and YouTube) and all-digital, video and web content. Display advertising, website analysis, maintaining brand interaction across all areas of digital communications. Ideally you will be confident with Microsoft, Adobe, Canva, Umbraco other content creation systems.

Key Responsibilities

* Execute and develop the digital marketing strategy

* Book and manage all digital/display activity with trade media titles

* Update internal content calendars with all digital content (newsletter themes, video content, display activity)

* Manage all social media channels, with content creation, scheduling, and reporting

* Creating digital display advertising for trade media

* Manage and create and update website content

* Design, create and send all newsletters

* Maintain marketing database, ensuing up to date in line with GDPR regulations

* Create, edit, and publish video content to build a following across online platforms

* Conduct regular campaign and website analysis to maximise the impact of future content

* Maintain brand interaction within digital communications responding to messages, comments and reviews within a timely manner

* Conduct social listening and market research to stay up to date with industry trends, competitor activities and identify opportunities for content

* Responsible for digital software contract renewals (Dotdigital, Hootsuite and Adobe)

* Champion and project manage social, display, and video creation

Skills, Qualifications and Experience

* 3 years + digital marketing experience

* Excellent attention to detail, used to working in a fast-paced environment

* Experience in managing social media platforms (LinkedIn, X, and YouTube).

* Strong copywriting skills able to adapt to the company's tone of voice

* Competent in campaign and website analysis, able to review data to inform and develop future activity

* Strong IT skills across marketing related packages, particularly Adobe Suites and Canva

* Experienced in content creation for multiple digital platforms

* Proficient with Microsoft (outlook, excel, word)

* Broad knowledge of website CMS platforms

Benefits

* 25 days holiday plus bank holidays

* Yearly salary review

* Generous bonus scheme

* Private Health Care

* Generous Pension contributions of 4%

* Life Insurance

* Social and Team events

* Free parking

Please apply, get in touch to hear more

INDCP