Role Summary:
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The Manager of Marketing Communications owns EIM’s brand voice, narrative, and communications strategy across internal and external audiences. This role ensures EIM’s story is told clearly, consistently, and credibly through brand messaging, executive communications, internal alignment, and external storytelling. This role serves as the brand steward and communications lead for EIM, partnering closely with marketing leadership, executives, HR, and cross-functional teams to translate strategy into clear messaging and coordinated communications. The Manager of Marketing Communications enables other marketing teams with frameworks, guidance, and standards while maintaining strong quality control and narrative consistency.
Responsibilities
Key ResponsibilitiesÂ
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Brand & Messaging LeadershipÂ
Own and evolve EIM’s brand voice, tone, and messaging frameworksÂ
Ensure consistent application of brand standards across all communications and channelsÂ
Translate EIM’s mission, vision, and strategic priorities into clear, compelling narrativesÂ
Serve as the primary steward of EIM’s brand story across internal and external audiencesÂ
Internal & Executive CommunicationsÂ
Lead internal communications strategy to support culture, alignment, and organizational changeÂ
Support executive communications including announcements, talking points, and leadership messagingÂ
Partner with HR and leadership on internal messaging, engagement, and culture initiativesÂ
Ensure communications are timely, clear, and aligned across the organizationÂ
External Communications & Thought LeadershipÂ
Lead brand-level external communications including announcements, brand storytelling, and PR contentÂ
Oversee development of press releases, brand statements, and key messaging materialsÂ
Support thought leadership content for executives and subject-matter expertsÂ
Ensure external communications reinforce EIM’s positioning, credibility, and valuesÂ
Content & Communications ExecutionÂ
Oversee development and execution of brand and communications content across email, social, internal platforms, and external channelsÂ
Lead editorial planning and communications calendarsÂ
Review and approve content to ensure quality, consistency, and alignment with brand standardsÂ
Enable other marketing teams with messaging frameworks, copy guidance, and brand resourcesÂ
Team Leadership & Cross-Functional CollaborationÂ
Lead, mentor, and develop marketing communications team membersÂ
Manage workflows, priorities, and quality standards across communications deliverablesÂ
Collaborate with Events, Channel, Creative, and Product Marketing teams to ensure alignmentÂ
Serve as a trusted communications partner to stakeholders across the organizationÂ
Performance Awareness & Continuous ImprovementÂ
Monitor engagement and effectiveness across communications channelsÂ
Use insights to refine messaging, formats, and channel approachesÂ
Document best practices and continuously improve communications processes and governanceÂ
Qualifications
Qualifications
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Bachelor’s degree in Marketing, Communications, English, or a related field, or equivalent experience 6+ years of experience in marketing communications, brand, or content leadership roles
Strong writing and editing expertise across internal and external communications
Experience leading brand messaging and communications governance
Strong project management and organizational skills
About
Confluent Health, LLC and its affiliates are equal opportunity employers committed to building a diverse and inclusive workforce. We do not discriminate based on race, color, religion, sex, sexual orientation, gender (including pregnancy, childbirth, or related medical conditions), gender identity or expression, national origin, marital status, age, disability, veteran status, or other applicable legally protected characteristics. If you need assistance or would like to request an accommodation due to a disability, please contact us at careers@goconfluent.com.
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