Marketing Finance Manager

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Marketing Finance Manager in the United States.

This role sits at the intersection of finance, marketing strategy, and commercial performance, supporting the management of large-scale brand and media investments across a high-growth, DTC-driven environment. You will act as a key business partner to marketing leadership, translating complex campaign and channel performance into actionable financial insights. The role plays a critical part in ensuring that significant marketing spend is optimized, controlled, and aligned with broader business objectives and profitability targets. You will own forecasting, budgeting, and performance analysis for multi-million-dollar marketing investments while helping shape strategic decisions around brand growth. Working cross-functionally with finance, marketing, and operations teams, you will help connect creative ambition with financial discipline. This is a highly visible role where analytical rigor meets strategic influence in a fast-paced consumer-focused business.

• Own and manage financial forecasting, budgeting, and monthly reporting for marketing and media investments, ensuring accuracy and alignment with business objectives.
• Provide variance analysis and strategic insights to senior stakeholders, proactively identifying risks, opportunities, and optimization levers across spend channels.
• Oversee compliance, financial controls, and governance, including agency contracts, invoices, accruals, provisions, and prepayments.
• Evaluate marketing and campaign effectiveness by analyzing ROI, efficiency, and contribution to brand and commercial performance, including post-campaign reviews.
• Partner with marketing teams on financial modeling for brand launches and innovation initiatives, ensuring alignment with P&L targets and ROI expectations.
• Collaborate cross-functionally with teams such as R&D, supply chain, and marketing to validate assumptions and assess the financial viability of new initiatives.

Requirements:

• 8+ years of experience in commercial finance, FP&A, or marketing finance within beauty, FMCG, or DTC-led environments.
• Strong expertise in financial modeling, forecasting, and performance analysis using Excel and related tools.
• Proven ability to translate marketing and media performance into clear financial insights that drive decision-making.
• Experience partnering with senior stakeholders in fast-paced, high-growth, cross-functional environments.
• Strong communication and influencing skills, with the ability to engage and challenge non-finance teams effectively.
• Demonstrated ownership of budgeting cycles, investment analysis, or marketing performance tracking at scale.

Benefits:

• Competitive salary range of $130,000 to $145,000 USD annually, plus eligibility for a discretionary bonus plan.
• Flexible work environment, with most roles being fully remote and optional hybrid/on-site opportunities depending on location.
• Generous paid time off, including volunteer days.
• Comprehensive wellness benefits such as meditation app access, product discounts, and free product samples.
• Learning and development resources to support ongoing professional and personal growth.
• Inclusive, collaborative culture that values transparency, innovation, and cross-functional teamwork.