About the role
Game Informer has been producing industry-leading print magazines and engaging digital content for gaming enthusiasts since 1991. We’re looking for a Sales Director to expand our B2B revenue streams and industry partnerships.
You’ll architect and execute Game Informer’s B2B sales and partnership strategy from the ground up, and build a sales team. This is a high impact, hands on role at the intersection of sales and strategy — ideal for a self-starter who owns the full sales cycle and thrives in a fast changing, growth focused environment.
Key responsibilities
- Lead the end-to-end B2B sales process: from prospecting and outreach to closing deals and managing long-term client relationships.
- Sell ad placements and branded content across our magazine, website, and editorial channels.
- Develop and package B2B offerings, including group subscriptions, integrated partnerships, and custom solutions.
- Design special projects: collaborate with editorial and creative teams to develop new partnership formats and monetization strategies.
- Identify and pursue new partnership opportunities with gaming, tech, entertainment, and adjacent industries.
- Collaborate with marketing to design new revenue streams and support go-to-market strategies for B2B initiatives.
- Handle inbound requests related to group subscriptions, partnerships, and advertising.
- Optimize lead generation and outreach workflows using LinkedIn Sales Navigator, Apollo, and other outreach tools.
- Build and maintain CRM systems to track pipeline, performance, and revenue projections.
- Work cross-functionally with editorial, video, and design teams to ensure deliverables align with partner expectations.
- Monitor industry trends and competitor activity to identify new business opportunities.
- Test, learn, and iterate on pricing, bundling, and positioning strategies based on market feedback.
- Nurture and grow client relationships to maximize upsell and cross-sell opportunities.
- Build and manage a sales team (hiring, onboarding, coaching, and performance management).
Qualifications
- 5+ years of experience in B2B sales or business development
- Proven ability to own the entire sales cycle—prospecting, pitching, closing, and nurturing relationships
- Strong understanding of advertising, branded content, and/or sponsorship sales
- Experience with group licensing or B2B subscriptions
- Familiarity with LinkedIn automation tools and outbound sales platforms
- Highly organized and metrics-driven, with experience using CRMs
- Excellent written and verbal communication skills.
- Comfortable with basic design/editing tools; able to craft compelling sales copy and pitches, and independently edit presentations.
- Collaborative, proactive, and independent; excited to build something from scratch
- Passion for gaming, pop culture, or digital media (a big plus!)
Bonus points
- Experience working with editorial brands, magazines, or online media
- Selling to gaming companies and/or gaming audiences
- Prior experience creating sales playbooks or go-to-market strategies for B2B products
- Background in agency-side brand partnerships or sponsorship sales
- Understanding of the gaming industry ecosystem (studios, hardware, platforms, events, etc)
Applications close on June 30, 2026.
After completing the application, shortlisted candidates will be asked to complete a brief practical assignment and/or participate in a case study interview, after which there will be a series of 2-3 interviews.
Equal opportunity
Game Informer is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We are a fully remote team across the US and Europe, with some of our team being part of the company for 20+ years.
Learn more about this Employer on their Career Site
