About Right Side Up

Please note, this posting is to highlight joining Right Side Up's talent collective specifically and is not representing an internal full-time role, or a current opportunity with a client.

Right Side Up is a collective of premium marketing talent—with all of the marketing chops, and none of the agency fluff. We’re trusted by the most respected early-stage ventures, the fastest-growing tech companies, and well-established Fortune 500 teams to do one thing better: Growth. We have over 250+ clients including Stitch Fix, Sephora, Yelp, Sun Basket, Crunchbase, DoorDash, Calm, and more.

About the Role

We’re seeking freelance Content Marketing Consultants to join our talent collective and support a range of B2C, B2B, and D2C clients. This role is ideal for marketers who can develop and execute content strategies that drive engagement, build brand authority, and support measurable growth.

Projects may include building content strategies from the ground up, scaling existing programs, or supporting specific campaigns across channels. Contract engagements typically range from 10–40 hours per week.

Responsibilities

Develop and execute content marketing strategies aligned to business and growth goals
Create and manage editorial calendars across multiple channels (blog, email, social, etc.)
Produce and/or oversee high-quality content including articles, guides, case studies, and campaigns
Optimize content for performance, including engagement, conversion, and search visibility
Analyze content performance and iterate based on data and insights
Support brand storytelling and messaging across customer touchpoints
Identify opportunities to scale content production and distribution

Requirements

Strong foundation in content marketing across B2C, B2B, and/or D2C environments
Experience building and scaling content programs
Ability to balance creative storytelling with performance-driven outcomes
Familiarity with SEO principles and content optimization best practices
Experience collaborating cross-functionally with marketing, product, and creative teams
Strong project management and organizational skills
Excellent writing, editing, and communication skills

Nice to Have

Experience with content distribution strategies (e.g., paid, social, partnerships)
Familiarity with marketing analytics and content performance tools
Experience in high-growth startup environments
Experience supporting both strategic planning and hands-on execution

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