Sr. Analyst, Strategic Initiatives

Job Summary:

WHO ARE WE?

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide.  Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 50,000 events annually for nearly 7,000 artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.

WHO ARE YOU?

Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on! 

THE ROLE

As the Analyst, Strategic Initiatives, you’ll support data initiatives at Live Nation—dashboards, experiments, campaign readouts, and more. You’ll partner with Live Nation Digital to monitor core web & app performance and trends, field surveys, and analyze results, and handle ad hoc analyses—always packaging concise, actionable recommendations. If you like to get deep into data, have a natural curiosity, and love working in a fast-paced environment, this may be the role for you.

WHAT THIS ROLE WILL DO

Analytics

• Intake & scope open-ended asks into clear problem statements, data sources, and success criteria. 

• Execute analyses with rigor (QA & validate inputs, reconcile sources, and document caveats). 

• Build and maintain core dashboards and recurring readouts. 

• Run data validation checks, reconcile sources, and flag anomalies; help maintain source-of-truth metric definitions

 Research & Experiments 

• Field and manage surveys and help explain the “why”

• Help design and execute tests. Apply sound statistical methods and provide clear recommendations based on insights.

Live Nation Digital analytics (Livenation.com & Live Nation app)

• Monitor and report core performance/growth KPIs (traffic, conversion, revenue, retention).

• Work with product and engineering teams to conduct ad hoc analysis.

WHAT THIS PERSON WILL BRING

• Bachelor's Degree in Business, Economics, Mathematics, Engineering, Computer Science, or related subject preferred

• A Master's Degree in Analytics, Digital Marketing, or a related subject, nice to have but not required

• Must have at least 3–6 years in product/business analytics, data analysis, BI, or other data-related fields.

• Previous SQL and Python experience (or similar tools) for analysis and automation; advanced Excel required

• Experience building dashboards in a modern BI tool

• Detail-oriented, organized, critical thinker, and curious; able to juggle priorities in a fast-paced environment and meet deadlines with high quality.

• Strong communication skills—able to simplify complex analysis and influence cross-functional partners.

• Passion for live music and the concert experience

• Candidate must be local to Los Angeles (or willing to relocate on their own expense) and comfortable coming onsite 4-5 days per week

BENEFITS & PERKS

Our motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:

• HEALTH: Medical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA)

• YOURSELF: Free concert tickets, generous paid time off including paid holidays, sick time, and personal days

• WEALTH: 401(k) program with company match, stock reimbursement program

• FAMILY: New parent programs including caregiver leave and baby bonuses, plus fertility, adoption, foster, or surrogacy support

• CAREER: Career and skill development programs with School of Live, tuition reimbursement, and student loan repayment

• OTHERS: Volunteer time off, crowdfunding match

EQUAL EMPLOYMENT OPPORTUNITY

We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. 

Live Nation is an equal opportunity employer.  It hires and promotes employees based on their experience, talent, and qualifications for the job and does not tolerate discrimination toward employees based on age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, intersectionality, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.

We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.

Live Nation affords equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant or an employee consistent with its legal obligations to do so.  As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant or employee to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants and employees are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek or currently occupy. Any applicant or employee who requires an accommodation in order to perform the essential functions of the job should contact either the hiring manager for the role or a Human Resources representative to request the opportunity to participate in a timely interactive process.

HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.

#LI-HybridLosAngeles, CA

#LI-MC2

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The expected compensation for this position is:

** Pay is based on a number of factors including market location, qualifications, skills, and experience.