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Job Description
Revelyst, is a collective of makers who design and manufacture performance gear and precision technologies. Our category-defining brands leverage meticulous craftsmanship and cross-collaboration to pursue innovation and redefine what is humanly possible in the outdoors.
Bushnell is a leader in the outdoor performance category, driven by innovation, strong brands, and a consumer-first mindset. This role offers the opportunity to shape Bushnell’s global growth strategy while working within a collaborative, performance-driven organization.
The Bushnell Director of Global Sales will play a critical role in expanding Bushnell’s presence internationally while strengthening core markets through disciplined sales management, pricing strategy, and cross-functional collaboration. This role sits within the Outdoor Performance Global Commercial team and is responsible for driving sustainable revenue growth, managing distributor partnerships, and aligning regional sales execution with brand, product, and financial objectives.
This position reports to the VP, Global Commercial, and is based onsite in our Bozeman office.
As the Bushnell Director of Global Sales, you will have an opportunity to make an impact in the following:
Global Sales Leadership
Develop and execute a global sales strategy that drives revenue growth, profitability, and market share across key regions.
Translate corporate and brand strategies into actionable regional and distributor-level plans.
Own global revenue targets, forecasts, and performance tracking.
International Market & Distributor Management
Lead and manage Bushnell’s international distributor network, including onboarding, performance management, and long-term partnership development.
Evaluate distributor capabilities, market coverage, and compliance with brand and commercial standards.
Identify new international market opportunities and recommend go-to-market approaches (direct vs. distributor-led).
International Pricing & Commercial Strategy
Partner with Finance and Product teams to develop and manage international pricing strategies, including margin targets, currency considerations, and channel pricing discipline.
Ensure pricing alignment across regions while accounting for local market dynamics and competitive landscapes.
Support contract negotiations and commercial terms with key global partners.
Team Leadership & Development
Lead, coach, and develop regional sales leaders and key account managers as applicable.
Establish clear performance expectations, KPIs, and development plans for the sales organization.
Foster a high-performance, accountable sales culture aligned with Bushnell’s values.
Customer & Channel Growth
Build and maintain senior-level relationships with key global customers and distributors.
Support strategic account planning and major negotiations as needed.
Ensure consistent execution across wholesale, specialty, and international channels.
Cross-Functional Collaboration
Partner closely with Marketing, Product, Supply Chain, and Finance to ensure brand consistency, product readiness, and demand alignment.
Provide market feedback to inform product development, assortment planning, and launch strategies.
Stay current on competitive activity, consumer trends, and new product introductions globally.
Forecasting & Performance Management
Own global sales forecasting on a monthly, quarterly, and annual basis.
Monitor performance metrics and recommend corrective actions where needed.
Deliver clear, data-driven updates to senior leadership.
You Have:
Bachelor’s degree in Business, Sales, Marketing, or a related field.
8–12 years of progressive sales experience, including leadership roles.
Demonstrated experience in international sales and global distributor management.
Strong understanding of international pricing models, margin management, and commercial negotiations.
Proven ability to lead teams, influence cross-functionally, and manage complexity across regions.
Experience within the sporting goods, outdoor, or consumer products industry strongly preferred.
Proficiency with CRM systems, forecasting tools, and standard business software.
Strong communication, negotiation, and relationship-building skills.
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Pay Range:
Annual Salary: $150,000.00 - $175,000.00The actual annual salary offered to a candidate will be based on variables including experience, geographic location, education, and skills/achievements, and will be mutually agreed upon at the time of offer.
We offer a highly competitive salary, comprehensive benefits including: medical and dental, vision, disability and life insurance, 401K, PTO, paid holidays, gear discounts and the ability to add value to an exciting mission!
Our Postings are not intended for distribution to or use in any jurisdiction, country or territory where such distribution or use would violate local law or would subject us to any regulations in another jurisdiction, country or territory. We reserve the right to limit our Postings in any jurisdiction, country or territory.
Equal Opportunity Employer Protected Veteran/Disabled
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