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About BYD
Our Purpose is to build a zero-emission future that reconnects humanity with nature. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team.
BYD is a leading, high-tech multinational, based in Shenzhen, China. Operates in four core fields of IT, automotive, new energy, and rail transit and employs over 300,000 people worldwide. As a global pioneer in New Energy Solutions BYD is dedicated to building a zero-emission ecosystem.
BYD Europe BV located in Hoofddorp, Netherlands. BYD Europe BV offers a full line of BYD electric vehicles, including all-electric cars, all-electric buses, and all-electric forklift trucks.
About the Brand
BYD is a global leader in electric mobility and innovative automotive technologies. As a fast-growing automotive brand, we focus on impactful, well-executed events that build awareness, support sales, and strengthen brand presence.
Key Responsibilities
• End-to-end planning and execution of automotive events without agency support (product launches, test drives, dealer events, trade shows, roadshows, press events).
• Full ownership of the event process: concept creation, budgeting, logistics, production, timelines, and on-site execution with HQ close cooperation
• Direct coordination of venues, suppliers, production partners, technical teams, and staff.
• Managing event logistics including transportation, branding, guest flow, and on-site problem solving.
• Close cooperation with marketing, sales, PR, and dealer networks to align events with business objectives.
• Preparation of event materials and on-site branding in line with brand guidelines.
• Post-event reporting, cost control, and evaluation of effectiveness.
• Actively sourcing and creating, high quality content (media, premium influencers, creators, brand partners).
• Collaborating with media partners and external stakeholders.
• Ensuring brand consistency and positioning across all marketing and event activities.
• Identifying non-standard, high-end opportunities for brand presence (industry, lifestyle, business, design, and technology events).
• Coordinating production of marketing and event materials (online and offline).
• Monitoring performance of marketing and event initiatives and providing recommendations for further development.
• Proven experience in direct offline media buying.
Requirements
• Proven experience in independently organizing events from A to Z, preferably in automotive, technology, or large-scale brand environments.
• Strong operational mindset — hands-on, practical, and solution-oriented.
• Ability to work without agency support and manage multiple stakeholders directly.
• Excellent organizational, negotiation, and time-management skills.
• High resilience and ability to work under pressure during event delivery.
• Strong communication skills and attention to detail.
• Fluent English for cooperation with international teams.
• Willingness to travel and work on-site during events.
• Valid driving license (category B).
We Offer
• Opportunity to build and scale an in-house event function within a global automotive brand.
• Exposure to international projects and cooperation with global teams.
• Competitive compensation aligned with experience and responsibility.
• Dynamic work environment focused on execution, quality, and results.
Learn more about this Employer on their Career Site
