Social Media Support

About Gold's Gym DC Metro

Gold's Gym DC Metro operates high-volume fitness clubs across Washington, DC, Maryland, and Virginia. We

are committed to delivering a world-class member experience while growing our brand through engaging

content and authentic community connections.

We are seeking a creative, organized, and dependable Social Media Support team member to help execute our

organic social media presence by creating, editing, and publishing content while supporting influencer

relationships across our clubs.

Position Overview

The Social Media Support position assists with the execution of Gold's Gym DC Metro's organic social media

strategy through content creation, editing, publishing, and influencer coordination. This role is responsible for

producing engaging content using both newly captured photos and videos, as well as Gold's Gym DC Metro's

existing library of marketing assets.

This is a hands-on, execution-focused position that works closely with leadership to maintain a consistent and

engaging social media presence.

Key Responsibilities

Content Creation & Asset Management

• Capture photo and video content at clubs, events, workouts, member activities, and special promotions as needed.
• Utilize Gold's Gym DC Metro's existing library of photos, videos, and creative assets to develop engaging social media content.
• Film short-form vertical video for Instagram, TikTok, Facebook, LinkedIn, and other social platforms.
• Organize and maintain digital content for future use.

Content Editing & Publishing

• Edit photos and videos using Canva, CapCut, Adobe Express, or similar editing software/apps.
• Create engaging social media posts using a combination of newly captured and existing content.
• Publish content according to the approved content calendar.
• Ensure all content aligns with Gold's Gym DC Metro's brand standards, messaging, and voice.

Influencer & Community Support

• Coordinate approved influencer and community partnerships.
• Assist with scheduling influencer visits and coordinating content opportunities.
• Capture content during influencer visits when appropriate.
• Monitor social media comments and messages, responding when appropriate and escalating member
• concerns to leadership when necessary.

General Support

• Assist with additional social media and content-related projects as assigned.
• Stay current on social media trends, platform updates, and emerging content ideas that align with the Gold's Gym brand.

Qualifications

• 1–3 years marketing experience, preferably in fitness, hospitality, or retail.
• Strong skills in video creation and editing for TikTok and LinkedIn.
• Proficient in Canva; Adobe or similar tools a plus.
• Experience with social media management, reputation management, or CRM systems preferred.
• Highly organized with strong attention to detail.
• Excellent communication and comfort filming/interviewing people in clubs.
• Proactive and able to work quickly without errors.