Description
Develop culture-forward social strategies, campaigns, and programs that feed into Apple Services’s owned social channels Lead an engaged a team of Social Marketing Strategists across multiple lines of business Collaborate with cross-functional teams to plan and execute integrated programming and campaigns on social, including business teams, strategy, editorial, creatives, paid, and earned Champion social best practices, and create space to challenge them Demonstrate thought leadership and perspective among key stakeholders Hands-on support for programming and publishing, as needed, across owned social channels (available nights and weekends when relevant) Develop and manage social agency partnerships
Minimum Qualifications
8+ years experience in digital/social marketing in the social media space 4+ years managing agencies, vendors, and / or a team Experience working directly with creators, artists, and other external partners to collaborate on social marketing efforts Ability to understand and use data to inform strategic decisions, including audience insights, platform trends, content performance benchmarks, social listening, etc. Experience working in a multifaceted environment Excellent storytelling and presentation skills Ability to work nimbly and navigate ambiguity with confidence Strong leadership and negotiation skills Ability to juggle multiple campaigns and projects simultaneously Experience working with high-profile talent on high-stakes projects
Preferred Qualifications
Futuristic thinker and creative problem-solver to ensure Apple Services are uniquely ahead of the curve, cementing a position as a leader in innovative social media storytelling A team leader with a proven track record of providing support and guidance for a team with a high volume of social output Confident in educating and highlighting the wins and hurdles of the team to cross-functional senior leadership Tuned in to cultural trends and conversations in books, podcasts, fashion, sports, finance, tech, pop culture, music, and entertainment Understanding of media, technology, and the ever-changing landscape of social platforms, audiences, and behaviors Collaborative and team-oriented approach resulting in shared success Demonstrates professionalism and work ethic with the ability to set boundaries Excellent communicator and collaborator, pitching new ideas and gaining buy-in across multiple teams and leadership
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