Job Description

Job Title: Associate Director of Brand Marketing Operations	Department Name: Brand & Marketing	Effective Date: 6.23.2026
Reports to (title): Sr. Director of Brand Marketing	# of Direct Reports: 4-8	# Indirect Reports: 0
Individual Contributor: Yes No XX	Full Time/Part Time: Full Time	# Hours Per Week: 40- 55 hrs/wk
Average Work Schedule: Monday – Friday 8:00 – 5:00; occasional weekends as needed	Location: Dallas, TX (In-Office)

Job Summary: The Associate Director of Brand Marketing Operations serves as the operational leader responsible for enabling the efficient, high-quality delivery of all brand and marketing initiatives. Reporting to the Senior Director of Brand Marketing, this role owns the systems, workflows, and resource planning that power the organization’s creative and campaign execution engine. This leader ensures that marketing work is delivered on time, on strategy, and at the highest standard by optimizing processes, aligning cross-functional partners, and managing team capacity. This role is primarily operational and execution-focused, with accountability for throughput, efficiency, and delivery excellence rather than creative direction or enterprise strategy.

Scope of job:

Leads marketing operations function
Manages team of up to 4 (design + project coordination)
Oversee end-to-end campaign and creative workflows
Partners with:
- Creative
- E-Commerce
- Product
- External agencies

Success Measures:

On-time delivery of campaigns and assets
Resource utilization and team productivity
Stakeholder satisfaction
Process efficiency improvements

Key Responsibilities

Workflow & Operations Leadership

Own the intake, prioritization, and routing of all marketing requests
Establish clear workflows, SLAs, and accountability structures
Ensure visibility into all active and upcoming workstreams

Project & Production Management

Lead end-to-end execution of campaigns and creative production
Manage timelines, dependencies, approvals, and delivery

Cross-Functional Alignment

Serve as central coordination point across marketing, product, digital, and agencies
Ensure clarity of roles, timelines, and deliverables across stakeholders

Resource & Capacity Planning

Forecast workload and balance team capacity
Identify risks and proactively resolve bottlenecks

Systems & Process Optimization

Own and optimize project management tools (e.g., Airtable)
Build scalable, repeatable operating processes

Team Leadership

Lead and develop a small team of marketing operations and creative support staff
Provide coaching, prioritization clarity, and obstacle removal

Leadership Competencies:

Process Management
- Consistently designs efficient workflows and eliminates inefficiencies
- Implements structured, scalable systems for execution excellence
Organizing
- Effectively prioritizes multiple projects, resources, and deadlines
- Aligns team capacity with business needs
Drive for Results
- Ensures timely and high-quality delivery of all outputs
- Maintains accountability across stakeholders and teams
Managing and Measuring Work
- Establishes clear metrics, tracking systems, and reporting cadence
- Monitors progress and adjust plans to meet objectives
Interpersonal Savvy
- Builds strong cross-functional relationships
- Navigates competing priorities and stakeholder expectations effectively

Required Skills/Abilities:

Experience managing workflows in high-volume marketing environments
Demonstrated success leading cross-functional initiatives aligning diverse stakeholders toward shared outcomes

Exceptional project management & organizational savvy
Proven ability to manage multiple concurrent projects, stakeholders, and deadlines.
Expertise in operations and systems optimization
Proficiency with project management platforms (Airtable strongly preferred).
People leadership skills, with a track record of managing, developing, and empowering team members.
Excellent written and verbal communication skills, with the ability to distill complexity into clear, actionable direction.
A proactive, solutions-oriented mindset and the ability to remain calm, organized, and decisive under pressure.
Strong attention to details and an uncompromising commitment to quality and brand standards.
Proficiency in creative and production processes, workflows, and terminology, ability to collaborate with art directors, designers, and creative directors.

Education, Experience, and/or Certifications:

7+ years in marketing operations, creative operations, or project management
Bachelor’s degree in Marketing, Communications, Business, or related field.
Certifications: Project management certification (e.g., PMP, CAPM) preferred but not required.

Physical Requirements:

Prolonged periods of sitting at a desk and working on a computer.
Must be able to lift up-to 30 pounds at times.
Must be able to see, hear, and listen, to effectively communicate.
Travel requires up to 40% of the time.

Learn more about this Employer on their Career Site

Associate Director, Brand Marketing Ops