General Description: The Digital Marketing Project Coordinator spearheads the day-to-day execution of digital programs, social media campaigns, e-commerce initiatives, encompassing website creative & content, marketing promotions, and overall planning & execution. This role collaborates effectively with cross-functional teams to achieve project goals. |
Core Duties and Responsibilities: - Serves as the project lead on digital marketing and social media campaigns in Adobe Workfront.
- Collaborates with designers and other team members to develop creative assets.
- Coordinate digital marketing projects and/ or social media campaigns from planning through execution, ensuring deadlines and business objectives are met.
- Facilitate ongoing campaign tracker for social media initiatives and/or digital projects and manage key datesÂ
- Manages project timelines and resources to ensure successful project and/or campaign delivery..
- Provides campaign reporting and insights providing regular status updates to internal team-members.
- Supports creative production projects for Amazon, Walmart, LifeExtension.com and other digital channels.Â
- Monitors  website and marketplace analytics to identify trends, optimization opportunities, and areas for improvement.
- Executes digital projects with internal team members including the design team.
- Collaborate with cross-functional teams across the organization to ensure projects are completed efficiently and on schedule.
- Support social media, influencer, paid media, and digital marketing campaigns, including campaign coordination and operational execution.
- 2 onsite days per week is an essential function of this role.
- Additional duties as assigned.
Position Requirements: - Bachelor’s degree in Marketing, Business, or related field
- Strong project management skills with the ability to manage multiple priorities and deadlines simultaneously.
- Experience coordinating cross-functional teams and approval workflows.
- Strong organizational skills and attention to detail in a fast-paced environment
- 2+ years digital marketing experience or equivalent
- Experience with Asana or Workfront a plus
- Working knowledge of MS OfficeÂ
- Excellent written, verbal and personal communication skills
- Disciplined individual with extensive organizational skills
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