CMM Planner

Location(s): Franklin, TN

Job Schedule: Full-time - Hybrid - in office Monday-Thursday

Education Requirement: Bachelor's

Sponsorship: No

Come Drive Innovation with Us. We are currently looking for a CMM Planner to join our team in Franklin, TN.

The Planner, CMM is responsible for supporting the senior planner with the strategic planning, marketing execution, and lifecycle management of an assigned vehicle nameplate to drive sales performance, profitability, and long-term brand value. Serving as the primary cross-functional contact for product and marketing initiatives, this role integrates market insight, pricing and incentive strategy, production mix planning, and launch execution to ensure competitive positioning and sustained business results.

A Day in the Life:

• Supports the senior planner with monthly sales, share, and profitability performance for the assigned nameplate, developing clear, data-driven analyses and recommendations for senior leadership. Leads the development and execution of overall model strategy to support sales, margin, and brand objectives across the full vehicle lifecycle while ensuring strong competitive positioning within the segment.

• Supports the senior planner with defining market positioning, target customer profiles, and core consumer benefits, ensuring consistent alignment across advertising, marketing communications, merchandising, and sales enablement. Develops and manages pricing strategy, incentive plans, trim mix optimization, and accessory penetration to maximize net revenue and ROI, while closely monitoring incentive discipline and market response.

• Supports the senior planner with managing vehicle flow planning, including production volume, model and trim mix, dealer inventory levels, and turnover metrics, while overseeing retail and fleet channel balance to protect brand equity and profitability. Leads development and maintenance of comprehensive lifecycle financial analysis integrating carflow plans, incentives, advertising, competitive actions, product changes, and market trends.

• Supports the senior planner and agency partners to plan and execute new model years, major product updates, and launch activities, ensuring clarity of content, timing, and execution. Partners closely with Product Planning and PMO to support package strategy, content definition, pricing walks, and positioning updates based on customer and competitive insights.

• Supports the senior planner that coordinates with Sales Operations, Marketing Communications, Training, and Public Relations to ensure consistent execution across all channels. Prepares and delivers executive-level presentations for business reviews, launch readiness, and media events, while ensuring accuracy, compliance, and legal integrity of consumer-facing materials.

Who We're Looking For:

• Strong knowledge of automotive product marketing, pricing, incentives, and vehicle lifecycle management, with a solid understanding of competitive positioning and customer behavior within the assigned segment. Proven analytical capability to manage complex sales, pricing, inventory, and profitability data and translate insights into actionable recommendations.

• Effective cross-functional communication and collaboration skills, with experience working across Product Planning, Sales Operations, Marketing Communications, PMO, and agency partners. Strong presentation and project management skills, with high attention to detail and accountability for accuracy and compliance.

• High proficiency in Microsoft Excel, PowerPoint, and Word; experience with automotive data systems and strong technical product knowledge strongly preferred.

• 3-5 years of experience reviewing and executing elements of national marketing plans varying in scope and complexity. Additional experience in pricing, market research, vehicle operations, product planning, PMO, or brand management is highly preferred.

• Bachelor’s degree in a related field.

What You’ll Look Forward to at Nissan:

Career Growth and Continuous Learning Opportunities: Benefit from diverse career paths, cross-departmental moves, and innovative learning platforms. Enhance your skills through seminars, leadership training, and tuition reimbursement programs, all while playing a vital role in shaping the future of transportation. From day one, you'll have the support to tackle challenges and contribute to impactful solutions across our organization.

Rewards: Be supported with a Comprehensive Benefits Package, including medical, mental health, parental leave, retirement savings & unique Nissan perks, including discounts on lease vehicles as part of our Employee Lease Program and a Vehicle Purchase Program (VPP). For more information, access our Nissan Benefits Overview Guide.

Built for Your Best:

https://www.youtube.com/watch?v=PXuame0vwiw&list=PLki2k0CDxrPe8V6WmEeEdhj1fosRD-JQa

Nissan is committed to a drug-free workplace. All employment is contingent upon the successful completion of drug and background screenings in accordance with Nissan policies and in compliance with federal, state, and local laws, including the California Fair Chance Act and the Los Angeles County Fair Chance Ordinance. Nissan will consider qualified candidates with arrest or conviction records for employment in a manner consistent with these laws.

It is Nissan’s policy to provide Equal Employment Opportunity (EEO) to all persons regardless of race, gender, military status, disability, or any other status protected by law. Candidates for this position must be legally authorized to work in the United States and will be required to provide proof of employment eligibility at the time of hire; Nissan uses E-Verify to validate employment eligibility.

NISSAN FOR EVERYONE

People are our most valuable assets, and diversity and inclusion are the key to maximizing the power of each individual member of our team.  When everyone belongs, the power of NISSAN is undeniable.  Our Corporate Diversity Initiative aims to improve business results by ensuring that our workplace and core businesses meet the unique needs of our employees and customer base.

Nissan is committed to creating a culture where everyone belongs and employees, customers, and partners feel respected, valued, and heard.  We have over 10 Business Synergy Teams (BSTs) across the U.S. and Canada that connect employees – with shared characteristics or interests – build allies, and foster a company culture where all employees feel supported and included.

Nissan also values inclusion in all areas of our business as we strive to mirror the diversity of our customer base and the communities where we do business. We are committed to procuring innovative goods and services, retailing our products and communicating from a diverse perspective which will help us continue to offer our customers competitively designed, market-driven products.

Join us as we carry our commitment to diversity and inclusion into the future.