Position Overview

We are seeking a highly creative, detail-oriented, and culturally plugged-in Creative Manager to lead the execution of our brand across digital, social, in-store, and franchise marketing touchpoints. This role is responsible for bringing the brand to life visually through compelling creative direction, content production, graphic design oversight, and social-first storytelling.

The ideal candidate is equal parts designer, content creator, and creative strategist — someone who thrives in a fast-paced environment, understands modern consumer brands, and can both concept and execute. This person should also have hands-on experience filming and editing engaging social media content optimized for platforms like TikTok, Instagram Reels, YouTube Shorts, and Meta.

Key Responsibilities

Creative & Brand Management

Manage day-to-day creative execution across all brand channels
Ensure consistency of brand standards across digital, print, in-store, and social touchpoints
Develop creative concepts and campaigns that support brand marketing initiatives, promotions, LTOs, openings, and partnerships
Translate marketing strategies into visually compelling creative assets
Help evolve and maintain brand guidelines and creative systems as the company scales

Content Creation & Social Media Production

Film, edit, and produce social-first video content for TikTok, Instagram Reels, YouTube Shorts, and other digital platforms
Capture in-store content including food, lifestyle, employee culture, grand openings, and trend-based social moments
Edit short-form videos with a strong understanding of pacing, hooks, transitions, captions, and platform best practices
Collaborate with the social media team to create high-performing, platform-native creative assets

Design & Production

Create marketing collateral including menus, signage, email graphics, digital ads, presentations, packaging, and promotional materials
Prepare production-ready files for print, large format, signage, and vendor execution
Partner with internal stakeholders and vendors to ensure creative quality and accuracy
Manage creative asset organization and DAM systems

Qualifications

4–7+ years of experience in creative design, graphic design, brand marketing, content creation, or creative production
Strong portfolio showcasing branding, social media content, video editing, and campaign execution
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects preferred)
Experience filming and editing content on both professional cameras and mobile devices (iPhone/social-first production)
Deep understanding of TikTok, Instagram, and emerging social content trends
Strong typography, layout, and visual storytelling skills
Ability to manage multiple projects and deadlines in a fast-paced environment
Experience working with consumer, lifestyle, hospitality, restaurant, or retail brands preferred
Strong communication and collaboration skills
Highly organized with strong attention to detail

What We’re Looking For

Someone who understands culture, internet behavior, and modern brand storytelling
A self-starter who can both think strategically and execute tactically
A creative who can move fluidly between polished brand campaigns and scrappy social content
Someone excited to help shape and scale a fast-growing brand

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