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Digital Marketeer

JBT Marel
Posted a month ago, valid for 17 days
Location

Gainesville, GA 30501, US

Salary

$50,000 - $60,000 per year

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Contract type

Full Time

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Sonic Summary

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  • The Digital Marketer (DM) position at JBT Marel is a temporary role from March 1 until November 30, 2026, focused on developing and implementing digital marketing campaigns.
  • Candidates must have at least 3 years of experience in marketing automation, SEM, social advertising, and designing customer journeys.
  • The DM will collaborate with various stakeholders to enhance JBT Marel's digital presence and ensure excellent customer experiences that drive engagement and conversions.
  • Key responsibilities include creating and managing multichannel marketing campaigns, proposing new campaign ideas, and analyzing performance metrics for continuous improvement.
  • A bachelor's or master's degree in marketing or a related field is required, along with proficiency in digital marketing platforms and strong communication skills.

Digital Marketer  

Scope  

The Digital Marketer (DM) is part of the Digital Marketing team with responsibility for driving, developing and implementing digital marketing campaigns. The DM will work with various stakeholders across the organization to create effective digital marketing campaigns and improve JBT Marel’s digital presence. 

This is a temporary position, running from March 1 until November 30, 2026. The position requires at least 3 years of experience within the field of marketing automation, SEM, social advertising and designing tailored customer journeys. The DM will be an integral part in strengthening JBT Marel’s digital position, ensuring excellent customer experiences leading to creation of leads and driving customer engagement and conversions. 

 

Main tasks 

The candidate is expected to mostly, but not exclusively, work on and lead work in the following areas: 

  • Create, manage and execute multichannel marketing campaigns leveraging the broad scope of digital marketing. This includes: marketing automation systems (Salesforce Marketing Cloud), social media and email marketing, SEO, digital advertising.  

  • Collaborate with internal stakeholders and external partners to deliver project scopes on time  

  • Propose and initiate new and improved digital marketing campaign ideas 

  • Evaluate and report on analytics to assess the effectiveness of our digital marketing activities, providing suitable recommendations to internal stakeholders based on performance insights 

 

Skills and Abilities  

The position requires a business-minded individual with a passion for digital marketing, marketing technology, and strong communication and project management skills. Strengths in the following areas are requested: 

  • Excellent understanding of (B2B) digital marketing strategies and how to convert these into actionable activities.  

  • Proficiency in key B2B digital marketing platforms and strategies:  

  • Marketing automation tools (experience with Salesforce Marketing Cloud is a plus) 

  • Email marketing 

  • SEO 

  • SEM (focus on Google Advertising) 

  • Social advertising (focus on LinkedIn) 

  • Working with CMS and basic HTML knowledge 

  • Experience managing and executing multi-channel campaigns 

  • Experience with data analysis and performance optimization  

  • Excellent communication and interpersonal skills 

  • Efficient project management skills 

  • A proactive team player with a positive attitude, willing to get involved in the wider activities of the digital marketing team and the company as well as support colleagues 

 

Education, Knowledge and Experience 

  • Bachelor and/or master’s degree in marketing, communication, or other relevant discipline is required 

  • Minimum 3 years’ experience working in digital marketing 

  • Experience working in a multicultural and matrix-organization is an advantage 

  • Fluency in English, both written and verbal 

 

About JBT Marel 

JBT Marel is a leading global provider of integrated technology, equipment, software, and services to the food and beverage industry. Driven by a singular purpose—to transform the future of food—we empower businesses to stay ahead in a rapidly evolving market. 

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